Content Marketing Manager

Job Category: Content Marketing
Job Type: Full Time
Job Location: New York - NY

Regal.io

 

As the Content Marketing Manager at Regal, you will be pivotal in shaping and executing our content strategy across multiple formats, from storytelling and product marketing to ad copy, blog posts, and enablement assets. This role is ideal for a multidisciplinary writer who can quickly produce high-quality content that communicates complex ideas in an engaging and on-brand way. You will work closely with our VP of Marketing and other teams to craft materials that resonate with our audience and drive growth.

 

You’ll succeed in this role if you:

 

Thrive on speed and iteration: You enjoy working in fast-paced environments, producing content quickly, and refining your work based on performance insights.

 

Have a knack for distilling complexity: Your writing makes sophisticated concepts digestible and fun, keeping the audience hooked.

 

Are a flexible storyteller: You’re comfortable creating everything from technical product documentation to emotionally resonant brand stories, and you maintain a consistent voice across all formats.

 

RESPONSIBILITIES:

  • Content Strategy & Creation: Develop and execute a content strategy that aligns with business objectives and supports both inbound and outbound marketing efforts.
  • Multi-Format Writing: Write and edit content in a variety of formats, including product marketing collateral, blog posts, ad and email campaigns, landing pages, and GTM enablement materials.
  • Content Performance: Measure and optimize content effectiveness using SEO, Google Analytics, and other tools to ensure it drives engagement and generates leads.
  • Cross-Functional Collaboration: Work with the product, sales, and customer success teams to create tailored content that communicates Regal.io’s value proposition to key customer personas.
  • Editorial Calendar Management: Own and manage the editorial calendar, ensuring timely and high-quality content production that supports ongoing marketing campaigns.

ABOUT YOU:

  • Experience: 3-5 years of experience in content marketing, preferably in B2B SaaS or a high-growth startup environment.
  • Writing Expertise: Demonstrated ability to write clear, compelling content that communicates complex ideas and drives engagement across a variety of formats.
  • SEO & Analytics: Strong understanding of SEO principles and hands-on experience with content performance tools such as Google Analytics.
  • Project Management: Excellent time management skills with a proven ability to manage editorial calendars and multiple content streams simultaneously.
  • Collaboration & Communication: Strong interpersonal skills and experience working across teams to execute collaborative projects.

BENEFITS/PERKS:

  • Competitive compensation packages, including early stage equity
  • 401k plan
  • Flexible PTO & 11 paid holidays
  • Medical, dental, vision insurance (80% covered by Regal for individuals and all dependents!)
  • Paid parental leave
  • Growth Mindset learning and development stipend
  • Happy hours, team outings, & annual offsites!
  • Pre-tax commuter benefits
  • Complete laptop workstation