Dream Finders Homes
The primary role of the Marketing Coordinator is to coordinate all the marketing activities and initiatives of an organization. They conduct market research, carry out promotional campaigns, identify target audiences and evaluate current trends.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Prepare and distribute marketing packages including maps, aerials, team marketing pieces, flyers, submarket updates, market analyses, etc. following Dream Finders Homes brand guidelines.
- Create and analyze mass marketing email campaigns.
- Assist in planning and coordinating events.
- Work with our PR team to create and coordinate press releases for new communities, model grand openings etc.
- Coordinate signage needs, arrange installation and manage inventory.
- Maintain the national corporate website utilizing WordPress.
- Draft, prepare and distribute marketing documents including new strategies for social media, inbound campaigns, email marketing and events.
- Collaborate with developers of master-planned communities regarding marketing tactics and events.
- Work directly with the sales department to target communities in need of additional support.
- Create and execute marketing plans to fit the needs of each community and division.
Experience, Skills, Knowledge
- Bachelor’s degree in Marketing
- Preferably 1-2 years’ experience in jobs of likeness
- Exceptional communication skills – both written and verbal
- Comfortable presenting ideas and solutions to leadership and key business partners
- Strong attention to detail
- Strong organizational skills and time management skills
- Ability to establish and maintain strong relationships
- Proficient in MS Excel, PowerPoint, and Word
WORK ENVIRONMENT:
- The work environment is representative of an office/field setting
- The noise level in the work environment is usually quiet to moderate
- Reasonable accommodations can be made to enable employees with disabilities to perform the described essential functions of the job.