Crocs

HEYDUDE is looking for a Creative Sr. Copywriter to join our fast-paced, outstandingly dedicated, and hardworking Global Creative Team. The Copywriter will primarily be responsible for supporting HEYDUDE’s social media and creative teams with day-to-day copy requests and community management. This role will build outstanding and compelling content to continue to elevate the HEYDUDE brand across all channels with a focus on social. The Copywriter will harmonize with our social media team, product design teams, graphic design teams, e-commerce teams, and marketing managers/Director.

What You’ll Do

• Collaborate with the social media team to write and implement day-to-day copy for post captions and assets from the monthly calendar.
• Maintain consistency of the HEYDUDE brand voice through social media.
• Collaborate with social media, marketing, and creative teams on crafting activation concepts, supporting marketing efforts, and key yearly spikes.
• Provide proofreading and copy-editing support.
• Write and proofread descriptions for new HEYDUDE products on a seasonal cadence.
• Write various marketing materials and day-to-day executions for the HEYDUDE brand.
• Assist with e-commerce projects as needed, including direct-to-consumer emails, subject lines, pre-header text, and calls-to-action.
• Support marketing, creative, and digital teams on additional duties, such as brainstorming, headline creation, and legal searches.

What You’ll Bring to the Table

• 5-7 years of experience in social and direct-to-consumer marketing writing; fashion or footwear experience preferred.
• Understanding of SEO.
• Excellent attention to detail; strong command of English language, grammar, and advertising writing styles, as well as a strong understanding of social media trends and colloquialisms.
• Experience in proofreading, copyediting a variety of business and marketing materials.
• Ability to multitask and complete projects in a timely manner.
• Excellent organizational skills
• Standout colleague with shown ability to work efficiently with multiple cross-functional groups.
• Outstanding written and oral communication and presentation skills.
• Portfolio must demonstrate best-of-breed creativity and professionalism.
• Must be a willing communicator and collaborator.
• Must maintain a professional and hardworking atmosphere within the Marketing team.
• Must be flexible and able to accept and provide vital critique and feedback.

Title: Sr. Copywriter

Salary or Pay Range: $79,000 – $89,000

Workplace Persona: Collaborator

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.

This position is eligible to participate in a company incentive program.

This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.