Marketing Specialist

Job Type: Full Time
Job Location: Cincinnati - OH

Clarke Fire Protection Products

Clarke Fire Protection Products, a division of Clarke Power, is recognized worldwide as a leading manufacturer of diesel fire pump engines. With manufacturing facilities in the United States and Europe and support from over 300 service dealers, Clarke has over a 60-year track record of delivering quality products throughout the world.

 

Clarke Fire has an immediate opening for a Marketing Specialist at our Cincinnati, OH Headquarters. This is a great opportunity for a self-motivated marketing professional to join our team!

 

This role will primarily be responsible for assisting in the maintenance and development of digital assets for Clarkefire.com, social media marketing, presentations, and video. The marketing specialist will assist with trade show and event planning, update our website’s search engine optimization (SEO), and work with sales management on our quarterly newsletter. This individual will also coordinate projects and activities for marketing products and services by performing the following duties.

 

Essential Duties and Responsibilities (other duties may be assigned):

  • Maintenance of Clarke’s electronic communication platforms including: the Clarkefire.com website, Clarke Fire’s intranet presence, and other communication channels. This includes:
  • Assist with marketing collateral design and maintenance (spec sheets, brochures, video, infographics, presentations, product labels, etc.…) using InDesign, Photoshop, and/or other Adobe Creative Suite products.
  • Support the production of multimedia content, such as videos and animations.
  • Develop articles for social media and our website, by creating unique content or re-sharing article coverage from other sources.
  • Development of Sitefinity landing pages in multiple languages (English, Spanish, and French) and the day-to-day maintenance of Clarkefire.com
  • Assist with SEO (Search Engine Optimization) Implementation including keyword updates, building links (link authority), recommending actions to improve page loading speeds, and helping to measure brand authority.
  • Assist with monitoring website user activity (via Sitefinity reports and Google Analytics) and make recommendations on how best to improve performance and navigation.
  • Develops the quarterly electronic newsletter while ensuring the customer and vendor contact database is regularly maintained.
  • Supports the planning of trade shows, meetings, and coordinates on-site participation.
  • Assist team members with day-to-day marketing tasks.

Experience:

  • Familiarity with Sitefinity (Preferred) or similar Content Management System. Strong understanding of social media platforms.
  • Experience with Adobe’s Creative suite and Microsoft Office applications.
  • Graphic design, animation or video development, and/or website programming experience would be helpful.
  • This person should show excellent attention to detail, be well organized and self-motivated. Excellent command of written English language. A second language is a plus.
  • Some experience with an email newsletter platform (Constant Contact, MailChimp) as well as management of a global contact database is preferred.
  • Must demonstrate the ability to work effectively under pressure with tight deadlines.

Education:

  • Bachelor’s degree (B.A.), associate’s degree, or 1-3 years of in person, practical experience in a similar marketing role.

Work Environment:

  • Clarke’s marketing department requires in-office work hours.

WHY SHOULD YOU APPLY?

 

Clarke Fire offers a competitive salary, full benefits package, and an excellent opportunity for career growth. It’s a great group of talented and caring people.

 

Our Benefits include:

  • Weekly Pay
  • Medical, Dental, Vision Insurance starts first day of the month after you start
  • Healthcare Savings Account Option with Annual Company Contribution
  • 401K Savings Plan with Company Contribution Every Paycheck
  • Paid Holidays and Vacation
  • Life and Disability Insurance
  • Enjoy FREE Access Perks Discounts on Dining, Travel, Retail, and Other Services across the Country
  • Work with a GREAT Team of people