Content Creator, Social Media

Job Category: Social Media Marketing
Job Type: Full Time
Job Location: Emeryville - CA

Peet’s Coffee

Peet’s Coffee is seeking a creative, trend-savvy, and highly motivated Content Creator to help bring our brand to life on platforms like TikTok, Instagram, YouTube, and Pinterest. As a part-time member of our social media team, you’ll create original, engaging content that blends the Peet’s brand voice with your unique personality and creative vision. This is a hands-on opportunity to shape how we show up in social—from behind the camera and in front of it.

Location: Peet’s Coffee HQ – Emeryville, CA

Schedule: 20 hours/week (minimum of 2 up to 4 hours onsite weekly)

Duration: 3-month minimum, with opportunity to extend up to 12 months

Level: College Student or Recent Graduate

Hourly: $20/hr. – $25/hr.

What You’ll Do

  • Create platform-native content (video, photo, reels, carousels, etc.) for TikTok, Instagram, YouTube and Pinterest
  • Appear on camera and be comfortable having your home/dorm appear in UGC as part of coffee ritual prep, post to your personal accounts as well as have your account tagged in branded content
  • Work onsite at Peet’s HQ in Emeryville for a minimum of two, up to four consecutive hours per week to capture in-the-moment content, behind-the-scenes footage, product moments, attend team meetings
  • Stay current with social trends, sounds, and visual styles—and apply them appropriately within Peet’s brand guidelines
  • Edit videos using platform-native tools and third-party software (Figma, Canva, Adobe, iMovie etc.)
  • Shoot photography and short-form video content in a way that highlights product, lifestyle, and brand storytelling with authenticity and professionalism
  • Support the development of a college ambassador program, attracting students from your campus
  • Collaborate with Peet’s Social Media Manager and receive briefs to execute timely content
  • Incorporate feedback and performance learnings to optimize future posts

What We’re Looking For

  • College student or recent graduate with a passion for coffee, culture, and creativity
  • Strong working knowledge of TikTok, Instagram, YouTube and Pinterest, and current social media trends
  • Willingness and confidence to appear on camera in UGC and for branded content
  • Experience creating and editing engaging content, including video and photography
  • Familiarity with Canva, Figma, and/or other editing tools and mobile apps
  • Clear understanding of how to match brand voice and visuals while keeping content authentic
  • Ability to submit video and audio files both together and separately, as needed
  • Willingness to deliver quick turnaround content (within 24 hours) when needed
  • Ability to manage time and work both independently and collaboratively
  • Flexibility to respond to creative briefs and capture quick-turn content

Helpful But Not Required

  • Previous experience running your own creator or brand account
  • A trong personal aesthetic or visual POV
  • Basic knowledge of coffee or interest in the food/beverage space

Compensation & Perks

  • Hourly compensation (based on experience)
  • Access to Peet’s HQ, products, and photo lab
  • Professional creative experience with a beloved national brand and the opportunity to contribute to meaningfully to the company’s marketing strategy
  • Possibility to extend role to 6–12 months depending on performance and need
Apply Now