Lead Marketing Communications

Job Category: Lead - Marketing
Job Type: Full Time
Job Location: Atlanta - GA
AT&T logo

AT&T

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.

At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Overall Purpose: Responsible for planning, developing, and managing Digital performance marketing campaigns to promote company products, communicate brand messages, drive customer engagement, and support business objectives.

Key Roles and Responsibilities: Typical tasks may include, but are not limited to, the following:

  • Development and Implementation of Marketing Communications Programs: Lead the development and execution of marketing communications programs aimed at increasing the profitability of company products and services through various advertising media.
  • Collaboration and Strategic Alignment: Collaborate with business unit leaders to develop and implement advertising, communications, tools, front door, and IT programs that align with AT&T’s strategy and business goals.
  • Sponsorships and Experiential Marketing: Assist in executing the sponsorships strategy, manage day-to-day business operations, and develop experiential marketing initiatives and property integrations to enhance overall effectiveness.
  • Content Creation and Design Services: Oversee copywriting, layout of advertisements, and all aspects of marketing communications, including marketing, advertising, and design services for a business line.
  • Integrated Communications and Support Programs: Lead the development, execution, and monitoring of integrated communications, tools, and support programs to support the strategic business objectives, utilizing advanced principles, theories, and concepts in marketing communications.

Job Contribution: An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in-depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long-term plans impacting the organization, and frequently collaborates with senior leadership. Supervisor: No

Education/Experience: Bachelor’s degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.

Our Lead Marketing Communications earns between $118,800 – $178,200 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
  • AT&T internet (and fiber where available) and AT&T phone

Salary Range: $106,100.00 – $178,200.00

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