CoreWeave

CoreWeave is the AI Hyperscaler™, delivering a cloud platform of cutting edge services powering the next wave of AI. Our technology provides enterprises and leading AI labs with the most performant, efficient and resilient solutions for accelerated computing. Since 2017, CoreWeave has operated a growing footprint of data centers covering every region of the US and across Europe. CoreWeave was ranked as one of the TIME100 most influential companies of 2024.

As the leader in the industry, we thrive in an environment where adaptability and resilience are key. Our culture offers career-defining opportunities for those who excel amid change and challenge. If you’re someone who thrives in a dynamic environment, enjoys solving complex problems, and is eager to make a significant impact, CoreWeave is the place for you. Join us, and be part of a team solving some of the most exciting challenges in the industry.

CoreWeave powers the creation and delivery of the intelligence that drives innovation.

About The Role

This role will be responsible for shaping the value proposition, positioning, messaging, and GTM strategy for CoreWeave’s key offerings. As CoreWeave evolves beyond GPU infrastructure towards providing the best platform for AI–generative AI, agentic, AI, and beyond–in the cloud, you will work with key stakeholders in marketing, sales, product management and engineering to shape CoreWeave’s next phase. You’re eager to listen to customers, understand the mechanics of how we win in the market, and package key insights into scalable value propositions in close collaboration with other teams across the organization. This is an opportunity to define how ROI is defined for AI workloads in the cloud to meet this unique inflection point in the industry. It is critical that you leverage data and analytics to demonstrate impact of your work through metrics from adoption to deal flow in a way that is intuitive for your stakeholders and senior executives.

Key Responsibilities

• Positioning & Messaging
• Define differentiated positioning for product offerings that leverage CoreWeave’s unique differentiators in AI infrastructure and services.
• Develop narratives and demos that show CoreWeave’s edge in high-value AI workflows (e.g., CX agents, simulation, financial automation).
• Create compelling launch moments and differentiated, persona-based messaging based on real customer evidence.
• Provide campaign briefs and input for content marketing and demand generation marketing teams to scale value propositions across the funnel.
• Customer Proof
• Partner with forward-deployed engineers and lighthouse customers to capture workflow patterns.
• Turn those learnings into reference architectures, blueprints, and proof points CoreWeave can own. Collaborate with content marketing teams to create unique, differentiated content that carries these messages forward at scale.
• Highlight measurable business outcomes (latency reduction, cost per asset, cycle-time improvements) that differentiate CoreWeave from hyperscalers.
• Influence analysts and other critical influencers on how to think about AI workloads in the cloud.
• Establish systematic customer learning capture across high-value implementations.
• GTM & Sales Enablement
• Equip sales and BD with outcome-focused deal kits, battlecards, and technical content that resonates with developers and decision-makers.
• Scale messaging through selective partners where their workloads reinforce CoreWeave’s proof story.
• Metrics & Measurement
• Deliver updated messaging and positioning materials.
• Demonstrate impact of internal GTM tools and assets with sales.
• Map product marketing’s impact on deal velocity and contract value.
• Demonstrate product marketing’s impact on platform adoption and retention.
• Improve competitive win rates in AI workload opportunities.

Why CoreWeave?

About

At CoreWeave, we work hard, have fun, and move fast! We’re in an exciting stage of hyper-growth that you will not want to miss out on. We’re not afraid of a little chaos, and we’re constantly learning. Our team cares deeply about how we build our product and how we work together, which is represented through our core values:

• Be Curious at Your Core
• Act Like an Owner
• Empower Employees
• Deliver Best-in-Class Client Experiences
• Achieve More Together

We support and encourage an entrepreneurial outlook and independent thinking. We foster an environment that encourages collaboration and provides the opportunity to develop innovative solutions to complex problems. As we get set for take off, the growth opportunities within the organization are constantly expanding. You will be surrounded by some of the best talent in the industry, who will want to learn from you, too. Come join us!

Basic Qualifications

• 8+ years in product marketing, technical marketing, or GTM–ideally within cloud infrastructure, AI and machine learning, SaaS, or enterprise tech.
• Strong technical foundation with ability to work directly with engineering teams and system architects.
• Proven track record of building demos, reference content, and narratives that turn technical features into customer adoption.
• Experience with customer segmentation, profiling, and targeting.
• Experience with use case development and solution creation.
• Proven track record of successful product launches and scaled cross-functional marketing programs.
• Exceptional communication, influencing, and cross‑functional partnership abilities with both technical and executive audiences.

Preferred But Not Required

• Academic or business background in AI and machine learning
• Experience in GPU/accelerated compute ecosystems or AI infrastructure markets.

The base salary range for this role is $161,000 to $237,000. The starting salary will be determined based on job-related knowledge, skills, experience, and market location. We strive for both market alignment and internal equity when determining compensation. In addition to base salary, our total rewards package includes a discretionary bonus, equity awards, and a comprehensive benefits program (all based on eligibility).

What We Offer

The range we’ve posted represents the typical compensation range for this role. To determine actual compensation, we review the market rate for each candidate which can include a variety of factors. These include qualifications, experience, interview performance, and location.

In addition to a competitive salary, we offer a variety of benefits to support your needs, including:

• Medical, dental, and vision insurance – 100% paid for by CoreWeave
• Company-paid Life Insurance
• Voluntary supplemental life insurance
• Short and long-term disability insurance
• Flexible Spending Account
• Health Savings Account
• Tuition Reimbursement
• Ability to Participate in Employee Stock Purchase Program (ESPP)
• Mental Wellness Benefits through Spring Health
• Family-Forming support provided by Carrot
• Paid Parental Leave
• Flexible, full-service childcare support with Kinside
• 401(k) with a generous employer match
• Flexible PTO
• Catered lunch each day in our office and data center locations
• A casual work environment
• A work culture focused on innovative disruption

Our Workplace

While we prioritize a hybrid work environment, remote work may be considered for candidates located more than 30 miles from an office, based on role requirements for specialized skill sets. New hires will be invited to attend onboarding at one of our hubs within their first month. Teams also gather quarterly to support collaboration