Butterfly Effects
Are you a strategic marketing leader who thrives on connecting business goals with smart media investments and high-performing campaigns? At Butterfly Effects, we are looking for a Marketing Manager to own the strategy and execution of our paid media and campaign planning. In this role, you will ensure every dollar is maximized for ROI, provide clarity and direction to the team, and partner closely with client services to deliver meaningful results that fuel our mission.
What Would You Be Doing?
- Define target audiences, geotargeting, and messaging frameworks for campaigns.
- Establish campaign objectives, KPIs, and budget allocations that align with business goals.
- Manage the media mix and budget across paid search, social, and other advertising platforms.
- Provide clear campaign briefs, ensuring alignment, consistency, and executional excellence.
- Partner with Client Services to align lead flow, prioritization, and follow-through.
- Oversee campaign performance and proactively adjust budgets and targeting as needed.
- Own accountability for lead generation results, pipeline health, and media ROI.
Why Work at Butterfly Effects?
- Play a critical role in shaping the company’s growth and outreach strategy.
- Collaborate with a passionate team committed to meaningful impact.
- Competitive compensation and benefits package.
- Opportunities for professional growth in a mission-driven organization.
What Do You Bring to the Role?
- Proven experience in marketing campaign management with a focus on paid media.
- Strong analytical skills with the ability to track ROI and optimize campaigns.
- Deep knowledge of digital media channels including search, social, and display.
- Experience developing and managing marketing budgets.
- Excellent communication and collaboration skills with both creative and client-facing teams.
- A data-driven mindset with the ability to translate insights into action.