Marketing Campaign Manager

Job Type: Full Time
Job Location: Houston - TX

Quorum Software

Quorum’s marketing team is growing and hiring a Campaign Manager to lead the strategy and execution of all marketing campaigns. As the campaign manager, you’ll be responsible for planning, executing, and optimizing integrated B2B marketing campaigns to drive brand awareness, lead generation, customer acquisition, and expansion. The ideal candidate is a results-driven professional with a strong background in digital marketing, exceptional project management skills, attention to detail, and a proven track record of successful campaign execution. You’ll collaborate cross-functionally with marketing managers, internal stakeholders, and our digital agency to deliver compelling campaigns that align with global segment and corporate priorities.

Responsibilities

  • Develop comprehensive campaign strategies aligned with global segments and corporate objectives
  • Execute campaign strategy and set clear and achievable campaign goals
  • Collaborate cross-functionally to understand value messaging, targeting criteria, and KPIs
  • Provide program leadership to assure campaign communication and activity deadlines are met
  • Communicate campaign goals, progress, and results effectively to internal stakeholders
  • Coordinate with creative and content team to create compelling messaging and oversee preparation of campaign content in the forms of promotional articles, landing pages, ROI calculators, campaign advertising, and other creative assets
  • Write and proofread marketing copy as needed for campaign assets
  • Project manage campaign plans and marketing resources using marketing project management tool (Asana)
  • Work with digital agency and marketing operations to ensure campaign tracking, monitoring, and reporting of all campaign performance
  • Optimize campaigns based on A/B testing and performance insights
  • Build and manage ABX program for 1:1 top tier accounts, 1:few and 1:many
  • Create and maintain campaign playbook for consistent and optimized campaign strategies
  • Develop and execute lead nurturing and retargeting programs to progress prospects through the marketing funnel
  • Develop and execute email drip campaigns and email marketing programs
  • And other duties as assigned.

Requirements

  • Bachelor’s degree in Communications, Digital Marketing, or related field
  • 5+ years of experience in digital marketing, integrated marketing, or content marketing with an agency or corporate environment
  • In-depth knowledge of running B2B campaigns with a proven track record of success
  • Exceptional communication and project management skills, experience with Asana is a plus
  • Ability to manage several marketing campaigns simultaneously
  • Excellent written and verbal communication skills, with high attention to detail
  • Experience with Salesforce CRM and Pardot (or similar)

Additional Details

  • Background Check: The successful candidate will need to successfully complete the following clearances: Criminal History Check, Education Verification, Employment Verification, Driver’s License Verification and passport/ID validation.
  • Visa Sponsorship: Employment eligibility to work with Quorum Software in the United States or Canada (depending on where the successful candidate is currently located and hired into) is required as the company will not pursue visa sponsorship for this position. The successful candidate will be required to ensure they maintain and renew any visas or permits that grant employment eligibility where applicable.