Locala

Founded in 2011, Locala is a leading omnichannel advertising platform that leverages consumer insights and machine learning AI to help marketers efficiently plan, buy, and measure multi-location campaigns on a global scale. Our proprietary technology enables local advertising and insights at scale, all while meeting the highest user privacy standards in the industry.

We are seeking a true Marketing Manager generalist with versatile and hands-on experience to support Locala’s growth in North America. Reporting to the VP of Marketing, the ideal candidate possesses a deep understanding of B2B marketing and is just as comfortable writing a punchy press release as they are executing a client event.

What you’ll do:

• Content Marketing: In close collaboration with our enablement and insights team, create and manage compelling content for various platforms, including blogs, social media, one pagers, promotional materials, case studies, insights reports and more.
• Communications & PR: Manage Locala’s award submissions process in North America, and partner with key trade media publications to develop and execute thought leadership content
• Event Marketing: Support key events in North America, helping maximize our presence at industry conferences and assist with planning and executing Locala hosted events.
• Campaign Execution: Plan, execute, and analyze multi-channel marketing campaigns to increase consideration and generate leads
• Analytics & Reporting: Track and analyze marketing performance metrics, providing regular reports to leadership

Your profile:

• 2-4 years of experience in B2B Marketing – past experience in the Ad Tech/Digital advertising field is a plus
• You are a true marketing generalist who is not afraid to roll up your sleeves and get things done
• You are a gifted curator of content: less is more, quality over quantity. You know how to write a performant blog post, a punchy press release and a killer case study
• You are thirsty to learn – you’re passionate about learning new things and curious about new marketing skills and techniques.
• Ability to self-manage, juggle multiple priorities & meet deadlines with a strong attention to detail
• Relationship builder and driver – proven aptitude to connect with different teams, leadership and clients
• Comfortable with a start-up environment, open to facing interesting challenges globally with a problem-solving & resourceful mindset
• Past experience with software and platforms like Hubspot, Salesforce, Canva, and Google Analytics.
• Candidates can be based in our NYC or Miami offices, or remote (preferably in EST time zones)

In addition to an engaging company culture, a remote-first work environment and training & development, future Localers can expect a competitive benefits package that includes:

• Medical, Dental & Vision Insurance – 100% paid for the employee-only, 80% for dependents
• 401k with Company Match
• Paid Parental Leave
• Paid Vacation, Sick Time & Holidays
• Base Compensation for this role is $80-90,000 with up to $10,000 in bonuses

At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc.