At UES, we’re a team of more than 4,000 engineers, scientists, geologists, inspectors, technicians, and drillers united by a shared purpose—to make a meaningful impact in the communities we serve. As a national leader in geotechnical engineering, environmental consulting, and materials testing and inspection, we collaborate on transformative projects across transportation, energy, water, healthcare, and more. Learn more about the benefits of joining Team UES and our core values at careers.teamues.com.
Position Overview
The Marketing Specialist is responsible for developing and implementing marketing strategies, conducting market research, and analyzing trends to enhance brand awareness and drive sales. This role works closely with the Marketing Manager and cross-functional teams to adjust marketing strategies based on economic indicators, client needs and market analysis.
Responsibilities
- Assists in the planning, execution, and monitoring of marketing campaigns across various channels to promote products or services effectively.
- Assist sales team with contacting clients or prospective customers to speak about products and services.
- Assist project managers with preparing quotes, proposals, and bid packages in coordination with technical, estimating, and project teams.
- Keep informed of changes that might affect product sales or services.
- Maintain and update customer records, opportunities, and activity logs in CRM or sales tracking systems.
- Assist with creating and editing content for social media, newsletters, email campaigns, and marketing collateral.
- Works closely with company personnel to ensure prompt service to customers.
- Keeps informed on company contract procedures and product prices.
- May assist with preparing displays and attend marketing events.
- Search procurement websites.
- Assist in preparing sales tracking reports and meeting materials, and participate in sales meetings.
- Provide general administrative and project support to the marketing team as needed.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in a marketing or related field
- Strong written and verbal communication skills to effectively convey marketing messages and collaborate with team members.
- Familiarity with social media platforms, email marketing tools, and Microsoft Office Suite.
- Experience with marketing platforms or design tools (e.g., Canva, Adobe Creative Suite, HubSpot, CMS platforms) is a plus.
- Ability to manage multiple tasks and meet deadlines in a fast-paced, team-oriented environment
- Positive, proactive, and eager to learn about integrated marketing and brand development.
- Strong collaboration skills and a willingness to take the initiative in supporting team goals.
- Strong analytical abilities to interpret data and make informed decisions.