Growth Marketing Manager

Job Category: Growth Marketing
Job Type: Full Time
Job Location: Tampa - FL

SuperSonic POS is a modern point-of-sale and retail technology platform based in Tampa, FL.

We power thousands of retail locations across convenience, grocery, fuel, and specialty retail with:

  • Cloud-based POS and back office
  • Real-time reporting and analytics
  • Inventory and pricebook management
  • Integrated payments and value-added services

We’re building a performance-driven growth engine focused on efficient customer acquisition and measurable pipeline generation.The Role

This is a full-time role based in Tampa, FL (hybrid).

You will own paid acquisition, outbound infrastructure, and funnel performance, building and scaling repeatable systems that generate qualified demos efficiently.

This is a hands-on execution role. You are responsible for building and optimizing channels directly, not managing agencies.What You’ll Own

Rebuild Google Ads from scratch with proper campaign structure, conversion tracking, negative keywords, and geo/vertical segmentation

Manage paid social across Meta and LinkedIn

Build and optimize landing pages by vertical and offer

Run retargeting across paid channels

Build and manage outbound email infrastructure (Instantly, Smartlead)

Run lead enrichment and list-building workflows (Clay, Apollo)

Coordinate direct mail pilots and measure response rates

Own channel reporting: CAC, CPL, cost per qualified demo (CPQD), landing page conversion rates, and overall channel efficiency

Work closely with Sales Enablement to support outbound targeting and ICP refinement

Develop repeatable paid and outbound experiments that reduce reliance on expensive affiliate volume over timeWhat You Don’t Own

GTM strategy, pricing, or market selection

Brand voice and overall messaging ownership

Social content calendar

Events ownership

Partnerships

SEO or content ownership (unless expanded later)Requirements

3–6 years of experience in performance marketing or growth marketing

Strong hands-on Google Ads experience

Proven experience building campaign architecture from scratch (not just optimizing existing accounts)

Experience with landing page testing and conversion optimization

Familiarity with Instantly, Smartlead, Clay, Apollo, and similar tools

Strong understanding of CAC and funnel metrics

Comfortable working with data, dashboards, and performance reporting

High ownership, speed, and execution focusNice-to-Have

Experience in SMB or local B2B marketing

Experience in fintech, payments, POS, or retail

Experience supporting outbound sales teams

Familiarity with multi-channel attribution or advanced tracking setups90-Day Outcomes

Google Ads account rebuilt with clean structure and tracking

Clear funnel tracking and attribution in place

Vertical-specific landing pages launched and being tested

Retargeting live across core paid channels

Initial paid experiments producing reliable CAC data

Outbound list-building workflows and email infrastructure stabilizedWhat Success Looks Like

Consistent, measurable pipeline from paid and outbound channels

Improving CAC and conversion rates across key funnels

Repeatable acquisition playbooks that can scale

Reduced dependence on high-cost affiliate or third-party lead sourcesHow You’re Measured

Cost per qualified demo from paid channels (50%)

Landing page conversion rates (25%)

Outbound email reply and meeting rates (25%)Compensation & Benefits

Health, dental, and vision insurance

401(k) with company match

Paid time off and company holidays

Flexible hybrid or remote work setup

High ownership and direct impact on company growth

Base salary: $90,000–$100,000

On-target earnings: $110,000–$130,000

  • Exact offer depends on experience and interview performance