Performance Optimization Strategist, Growth Marketing

Job Category: Performance Marketing
Job Type: Full Time
Job Location: American Fork - UT

LVT is redefining how businesses operate in the physical world, moving beyond traditional security solutions to deliver AI-driven, actionable intelligence that makes sites smarter, safer, and more secure. Since pioneering our first mobile, solar-powered units, our commitment to scrappy, hands-on innovation has made us an established leader and one of the fastest-growing companies in intelligent site technology. We are building the next generation of solutions—from our physical units in the field to a powerful Agentic AI platform—that allows our customers to gain unprecedented visibility and control over safety, compliance, and operations. This is your chance to join a cutting-edge team that isn’t just watching the world change, but actively building the technology that is changing it.

We’re a team that’s focused on growth and innovation, and we’re proud that our crew, products, and leadership are being recognized for it.

  • A Top-Tier Growth Company: Named one of the Financial Times’ Fastest Growing Companies 2025 and #10 on the Inc. 5000 Rocky Mountain Regional list for 2025.
  • Innovative Leadership: Our CEO, Ryan Porter, was named an EY Entrepreneur of the Year 2025, and our CTO, Steve Lindsey, was inducted into the Silicon Slopes CTO Hall of Fame in 2024.
  • Product & Software Excellence: We were named one of The Software Report’s Top 100 Software Companies of 2023 and are a winner of the Security Today Govies Award for 2025.

About This Role

As the Performance Optimization Strategist, you will be the architect of our automated growth engine. This is a high-impact individual contributor role focused on moving beyond traditional marketing tactics to build sophisticated, AI-driven systems that scale personalized outreach. You will leverage LLMs and agentic workflows to transform how we identify and engage high-value accounts, ensuring our message hits the right person at the right time with 1:1 precision at a 1:1,000 scale.

This role is based in-office out of our Headquarters in American Fork, Utah.

Role Responsibilities

  • Architect and deploy automated “agentic” workflows to identify, research, and prioritize high-value accounts with minimal manual intervention.
  • Design and manage programmatic outreach systems that utilize LLMs and data enrichment to deliver hyper-personalized communication across email, web, and ads.
  • Optimize sales enablement tooling, specifically Gong Engage, to automate communication flows and bridge the gap between marketing signals and sales action.
  • Build a systematic experimentation engine, managing 5–10 simultaneous tracks to test hypotheses around conversion psychology and AI-generated outputs.
  • Analyze performance metrics across Salesforce, Google Analytics, and FullStory to identify friction points and operationalize successful tests immediately.
  • Collaborate with internal creative and product teams to iterate on sales and marketing assets based on performance data and experimental findings.
  • Measure success through increased pipeline velocity, higher conversion rates within ABM segments, and the scalability of automated workflows.
  • Maintain meticulous documentation of variables and outcomes to ensure data integrity and repeatable growth “plays.”

OUR IDEAL CANDIDATE

  • The AI Orchestrator: You have a deep fascination with Agentic AI and a proven ability to prompt, chain, and automate LLM workflows to solve complex business problems.
  • Growth Mindset: You possess 3+ years of experience in Growth Marketing, Sales Enablement, or BDR/SDR functions, with a track record of scaling performance through technical optimization.
  • Data Literate: You are comfortable navigating CRMs like Salesforce or HubSpot and using web analytics to drive decision-making.
  • Systematic Experimenter: You thrive in complexity and can manage multiple moving parts without losing sight of the “winner” in an A/B test.
  • Solution-Oriented: You view technical roadblocks or “failed” experiments as critical data points and pivot quickly to troubleshoot logic or prompts.
  • ABM Expert: You understand the nuances of penetrating high-value accounts and how to use specialized tech to create personalized “surround sound” for buyers.
  • Technical Proficiency: Experience with sales enablement tools (Gong Engage, Salesloft, or Outreach) and web tools (Webflow, FullStory).
  • Educational Background: You hold a degree in Marketing, Business, Communications, or a related field, or have equivalent professional experience in high-growth SaaS environments.

Benefits

We believe you do your best work when your whole life is supported. We invest in our crew’s health, families, and financial futures with a benefits package designed to support you inside and outside the office.