Cisco
We seek a dynamic Product Marketing Manager (PMM) to lead our firewall product line. As the PMM for Firewall Solutions, you will be the driving force behind the product strategy and go-to-market execution for our suite of firewall technologies. You will play a pivotal role in defining the product’s voice and ensuring its competitive positioning and growth in the cybersecurity market.
Key responsibilities:
- Develop product positioning and messaging informed by user research, market insights, and product understanding.
- Create compelling content (e.g., messaging and positioning artifacts, webpages, blogs, videos) and demonstrate thought leadership articulating the value of Cisco Network Security solutions to drive awareness and demand.
- Drive the development of customer case studies with support from the larger marketing organization.
- Prepare sales enablement materials (e.g., for sales playbooks) that enable sellers to qualify and close opportunities.
- Present to sellers, customers and analysts regularly via webinars and at tradeshows.
- Provide leadership as part of a cross-functional team focused on product campaigns and launches.
- Work closely with product management, technical marketing engineering, research, and sales to understand market problems deeply.
- Conduct market research and competitive analysis in collaboration with our technical marketing team.
- Who You’ll Work With
- This role requires close collaboration with Sales, the Partner Marketing organization, Distribution, Product Management, Technical Marketing Engineering, Customer Experience, and fellow Marketing colleagues to devise, implement, and maintain a marketing strategy that aligns with our objectives for Cloud Network Security.
Who You Are
- Bachelor’s +8 years or master’s +6 years of security experience. MBA a plus.
- Outstanding verbal and written communication skills.
- Strong knowledge of network/cloud security and firewall solutions.
- Demonstrated product marketing abilities that drive forward adoption and market momentum.