Maropost
Featured on Deloitte’s Technology Fast 500 list and G2’s leaderboard, Maropost transforms marketing, merchandizing and operations with commerce tools designed to scale with fast growing businesses. Driven by curiosity, creativity, and collaboration we power 5,000+ global brands.
We believe in fostering a learning culture where everyone can thrive. If you have a passion for innovation and a drive to create, you’ll find a career here. If you’re ready to make a significant impact and be part of our transformative journey, Maropost is the place for you.
Become a part of Maropost today and help shape the future of commerce.
About the Position:
The Vice President Marketing is responsible for the marketing of all products, services, image of the company, and agencies / vendors relationships representing the company. This individual will serve as the subject matter expert in all marketing-related activities through various channels with the objective of driving leads and attaining sales.
What You’ll be Responsible for:
Strategy
- Operate as a key leader and set the Marketing direction, priorities, metrics, goals and overall roadmap to support the Company’s objectives and market penetration of business.
- Develop, activate, and execute multi-channel, integrated campaigns that builds brand awareness and generates leads by leveraging digital, email, events, partner and sales channels.
- Lead a cross-functional team of marketers and own the corresponding strategies related to the brand, communications, and partnerships.
- Work with the leadership group to lead a brand transition for the company.
- Develop impactful communication channels and support a portfolio of new demand generation tactics such as webinars, virtual or live events, customer stories, and immersive demos wherein performance and progress are reviewed and improved upon.
- Lead the Product Marketing Strategy alongside the team to create battlecards, liaise between product and sales to support product enablement training and positioning, and new and product launch strategies, including collateral, presentations etc.
- Build relationships with media and key stakeholders and execute creative PR strategies ensuring messaging and impact are timely and consistent.
Operational Needs
- Own and implement a cohesive marketing plan to increase brand awareness across the enterprise and B2B-related initiatives and projects.
- Collaborate, synchronize, and align with the sales teams for a clean account and lead hand-offs and an effective feedback loop on the quality and direction of a go to market strategy.
- Prepare regular reports and presentations on marketing metrics for the executive team to be delivered weekly, quarterly and annually as part of the company planning and objective setting.
- Conduct market analysis and research while monitoring industry trends and competitor activities to identify challenges and opportunities for growth.
- Provide guidance, feedback and ideas to organize effective marketing and sales initiatives and projects.
Financial Management
- Design and review the Marketing department’s budget, and its integration with other components of the company budget.
- Monitor and support the growth and performance of the marketing team and forecast hiring needs for the Marketing department.
What You’ll need to bring to Maropost
- 8+ years of marketing experience, including a minimum of 5 years in a senior management role
- 5+ years of experience managing large teams, with a strong desire and high skill in the development of people in a supportive, accountable environment
- Bachelor’s degree in marketing, Communications or relevant field.
- Proven work experience as a VP of Marketing, Marketing Director or other senior roles.
- Demonstrable experience designing and implementing successful marketing campaigns
- Solid knowledge of SEO, web analytics and Google Adwords
- Experience with CRM software and digital marketing tools and techniques
- Strong analytical and project management skills
- Strategic mindset, with the ability to make difficult decisions
What’s in it for you?
You will not only have the freedom to make this role your own but be part of helping grow the Maropost brand and expand it into the AMER markets. If you want to work with other brilliant people in an extraordinary work culture and are eager to learn (and have fun) along the way, then Maropost is the place for you!
You’ll also have access to these perks:
- Extended Healthcare
- Stock Options
- Dental Care
- Vision Care