Analyst, Marketing Solutions

Job Type: Full Time
Job Location: Jacksonville - FL

Dun & Bradstreet

Dun & Bradstreet unlocks the power of data through analytics, creating a better tomorrow. Each day, we are finding new ways to strengthen our award-winning culture and accelerate creativity, innovation and growth. Our 6,500+ global team members are passionate about what we do. We are dedicated to helping clients turn uncertainty into confidence, risk into opportunity and potential into prosperity. Bold and diverse thinkers are always welcome. Come join us! Learn more at dnb.com/careers .

As a Marketing Solutions Analyst you will play a crucial role in driving sales and fostering customer relationships. Additionally, you will be responsible for understanding and guiding initial discovery of customers marketing needs, strategy, and reporting.

Essential Key Responsibilities

Sales Support & Subject Matter Expertise:

  • Receiving new sales opportunities and building sales pipeline through various channels to help close our Marketing Services Solutions.
  • Collaborating with the sales and marketing teams to develop strategies to effectively close deals and meet revenue targets.
  • Developing a deep understanding of our products and services to effectively communicate their features, benefits, and value proposition to potential customers.
  • Staying updated on industry trends, market conditions, and competitor offerings to position our solutions effectively.

Building Marketing Qualified Leads / Marketing Support:

  • Generating pipeline via marketing campaigns and other identified GTM tactics.
  • Participate in other marketing functions as needed, providing an opportunity to expand skills and experience in various areas of marketing, contributing to personal and professional development.
  • Sales Presentations and Demonstrations:
  • Creating compelling sales presentations and demonstrations to showcase our products and services to potential customers.
  • Tailoring presentations to address the specific needs and preferences of each customer to maximize engagement and interest.

Customer Relationship Management:

  • Understand customer needs, address any concerns, and ensure satisfaction with our services.
  • Provide Voice-of-Customer to product and sales team based on customer interactions and evaluation of customer usage and satisfaction data.
  • Facilitating introductions between customers and our Marketing Account Managers to initiate the campaign planning process and ensure a seamless transition from sales to implementation.
  • Negotiation and Closing
  • Leading negotiations with customers to establish terms of sales agreements and contracts that align with both parties’ objectives.
  • Closing sales in a timely manner to meet or exceed sales/revenue targets and contribute to the overall growth of the company.

Education And Experience

  • Bachelors – Required
  • Masters – Preferred
  • Years of Experience: 2+

Additional Skills And/or Certifications

  • Bachelor’s degree in Marketing, Advertising, Business, or related field
  • 2+ years of marketing & sales/sales support/customer service/account management experience
  • Proven expertise in Microsoft Office Suite (including PowerPoint, Excel, Word, etc.) and SharePoint
  • Experience with accessing/using a variety applications and systems: Salesforce, billing and contracting systems
  • Strong writing and presentation skills for external stakeholders
  • Ability to work collaboratively in a cross-functional team environment.
  • Proven experience in digital marketing
  • Experience in campaign operations and marketing automation platforms –preferably in a multi-channel or omni-channel environment
  • Agency background is preferred
  • A passion for marketing and a desire to stay updated on industry trends and best practices
  • Strong analytical skills and the ability to translate data into actionable insights
  • Excellent organizational and project management skills

Physical Requirements – North America Only

  • Ability to sit, speak and operate telephone and/or computer for long periods of time
  • Ability to handle pressure, stressful conditions, and conflict resolution
  • Ability to work day, evening and/or weekend hours as needed

Benefits We Offer

  • Generous paid time off in your first year, increasing with tenure.
  • Up to 16 weeks 100% paid parental leave after one year of employment.
  • Paid sick time to care for yourself or family members.
  • Education assistance and extensive training resources.
  • Do Good Program: Paid volunteer days & donation matching.
  • Competitive 401k & Employee Stock Purchase Plan with company matching.
  • Health & wellness benefits, including discounted
  • Gympass membership rates.
  • Medical, dental & vision insurance for you, spouse/partner & dependents.