Lowe’s Companies

The Copywriter creates world-class copy that is in the Lowe’s brand voice with a demonstrated flexibility to write broad brand messages as well as promotional copy.

The Copywriter translates the business brief into consumer-friendly concepts and communications. This requires an understanding of the customer mindset and the ability to find a unique reason to believe, and to convince our customers that Lowe’s is the preferred retailer for their needs. The Copywriter writes a range of options to meet the needs of the business. The Copywriter works independently, with a Designer, or as part of larger brainstorming sessions. The Copywriter must have experience across multiple channels, including email, digital, social media, radio, print, and signage.

What You Will Do

• The Copywriter works with Designers to bring marketing strategies to life. They also partner with other Copywriters to ensure consistency in brand voice across all customer-facing work.
• Produces copy options for advertising materials including, but not limited to, email, radio, in-store signage and digital media
• Executes creative assignments independently and as part of a team
• Writes to consistently high standards that enhance the Lowe’s brand
• Works within Workfront for job workload management
• Utilizes ProofHQ to make edits and proofread
• Presents work to CD as part of a daily Creative Review

Required Qualifications:

• Bachelor’s Degree English 3-5 Years experience in advertising/marketing as a Copy Editor or Proofreader
• Demonstrated detail-orientation with a bias to accuracy
• Strong written and verbal communication skills including an expert of knowledge of the English language, grammar, spelling and punctuation