Washington State University

Washington State University Athletics is seeking a creative, strategic, and results-driven Digital Marketing & Social Media Strategist to elevate the visibility, engagement, and brand identity of WSU Athletics across digital platforms. In this position, you will play a critical role in shaping and executing our digital marketing and paid media strategies, overseeing social media content execution, and driving fan engagement through email campaigns and targeted digital efforts.

You will report to the Associate Athletic Director of Marketing and Fan Experience, directly supervise the Social Media Manager and a team of student interns, and will collaborate with external units including strategic communications, creative media, video production, ticketing, and development to ensure a consistent and compelling digital presence across all platforms.

Additional Information

This is a full time (100% FTE), permanent position. This position is overtime-eligible.

Monthly Salary: $4,216 to $5,666 | Range 47 | Steps A – M. Successful candidates are typically hired at the beginning of the salary range and receive scheduled salary increment increases in accordance with WAC 357-28. Step M is typically a longevity step.

In accordance with RCW 49.58.110, the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate’s current experience, education, skills, and abilities related to the position.

Benefits: WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation, optional supplemental retirement accounts; training and development; and employee tuition waiver. For additional information, please review the detailed Summary of Benefits offered by WSU for Classified staff and Total Compensation.

Required Qualifications

• A Bachelor’s degree in English, communications, journalism, humanities, public relations, OR related field AND one (1) year of writing/editing/public relations experience; OR equivalent education/experience.
• Ability to work a flexible schedule, including nights and weekends on a regular basis.
• Must have, or be able to obtain by time of hire, a valid driver’s license and meet requirements in accordance with SPPM 7.10 and departmental driving standards.

Preferred Qualifications

• Advanced degree in marketing, public relations, communications, sports management or other related field.
• Demonstrated successful digital marketing experience in athletics.
• Demonstrated experience using Eloqua, WIT, or similar applications.
• Demonstrated work experience in sponsorship sales and contract fulfillments.
• Demonstrated successful experience in management and supervision of internship or student programs.
• Demonstrated ability to initiate and complete projects independently and with specific deadlines.
• Demonstrated experience working in positions that require strong communication skills.
• Possess strong time management and organizational skills.
• Strong computer background with working knowledge of Microsoft Word, Excel, Adobe software.
• Ability to work with students, coaches, and administrators in a broad range of situations.
• Experience in driving revenue generation campaigns including social media.

About WSU Intercollegiate Athletics – For more information about the great work we are doing and to find our mission and values, please visit our website.

Area/College: Athletics, Intercollegiate

Department Name: Marketing & Promotions

Location: Pullman, WA

Application Instructions: Applicants must upload the following required documents to their online application. Application materials should clearly communicate how the applicant meets all required qualifications and additional requirements.

• Resume
• Cover Letter
  
  

External candidates, upload all documents in the “Application Document” section of your application.

Current WSU Employees (internal candidates), before starting your Workday application, please use these instructions to update your education and experience in your worker profile in Workday. Internal candidates, upload all documents in the “Resume/Cover Letter” section of your application.

Documents may be submitted as one file or separate files. Applicants are encouraged to upload as a PDF, if possible.

Reference contact information will be requested later in the recruitment process through Workday.

Background Check: This position has been designated by the department to require a background check because it requires access to children or vulnerable adults as defined by RCW 74.34, engages in law enforcement, requires security clearance, interacts with WSU students in a counseling or advising capacity, has access to personal identifying and/or financial information, unsupervised access to university buildings/property, or other business-related need. A background check will not be completed until an initial determination of qualification for employment has been made.

Time Type

Full time

Position Term

12 Month

Washington State University encourages all qualified candidates to apply, including members of the military and veterans, and persons with disabilities.

WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.

WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521 (v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or [email protected].