• Embrace Growth & Learning
• Deliver and Expect Excellence
• Live and Work by the Golden Rule
• Care for One Another
• Build Meaningful Relationships
• Communicate, Communicate, Communicate
• Have Fun Our team is fun, supportive, driven, and passionate about their work.

The work we do contributes to the educational success of students across the country – join a rising star in the education world and a leader in the for-profit education community! Position Description StudyPoint provides a unique service to families across the country: one-on-one, individualized tutoring with access to a proven curriculum and a national network of support.

Members of our Marketing Team spread the word about our programs nationwide, working as part of a tightly-knit group executing high-quality complex campaigns with an eye towards innovation. The Direct Marketing Specialist will oversee our direct mail campaigns and play a key role in shaping the future of the company’s marketing efforts. If you can own and lead multiple key initiatives independently, have excellent project management skills and a keen attention to detail, enjoy analyzing data, possess a strong work ethic, and take great pride in your work, then we encourage you to learn more about joining our team.

Responsibilities

• Manage the continuous improvement of our existing direct mail campaigns
• Work with the executive leadership to maximize ROI on our $1 million direct mail budget
• Lead the production and deployment of current direct mail campaigns
• Analyze campaign results to assess segment grouping performance and help determine direction of future campaigns
• Lead thinking on campaign strategy to drive continuous improvement of direct mail efforts
• Manage relationships with key vendors in our production chain
• Communicate with internal stakeholders to ensure sales/customer service/marketing alignment
• Collaborate with marketing teammates and other departments to maximize impact of all marketing channels employed by StudyPoint.

Qualifications

• A strong intellect (and a Bachelor’s Degree)
• A passion for marketing and business
• A data-driven, analytical approach to problem solving
• A strong adherence to A/B (or multivariate) testing
• 2-5 years of marketing experience
• Excellent organizational and project management skills
• Meticulous attention to detail and a process-oriented approach to completing complex tasks
• Proven track record of lead generation campaigns that drive revenue
• Experience with Excel, and eagerness to continue learning that tool
• Experience managing complex campaigns with multiple segments and data-management requirements
• Experience managing external vendor relationships
• Enthusiasm to learn and master new technologies and tools
• An interest in fostering education and helping students succeed

Benefits

• Competitive salary package depending on experience
• Three weeks paid time off in your first year with 9 paid holidays, plus your birthday off.
• Annual paid volunteer day to do community service/charity work.
• Health, vision, and dental coverage options.
• Significant discounts on tutoring for family members.
• 401k option.
• Work from home

Additionally, we offer:

• • The opportunity to work side by side with senior leadership to shape marketing strategies and campaigns
  • A tremendous opportunity for learning and growth: you’ll be a key player on campaigns that affect the entire organization’s success. (You’re unlikely to find that level of responsibility and exposure in a large company.)
  • A fun and supportive team that is as intelligent, as driven, and as passionate about their work as you are
  • The certainty that the work you do contributes to the educational success of students across the country