Director, Brand Communications

Job Category: Brand Marketing
Job Type: Full Time
Job Location: McLean - VA

Hilton

 

As a Director, Brand Communications, you will be protecting and elevating Hilton’s reputation, driving brand and consumer communications, inspiring and engaging Team Members, and connecting owners and other partners with Hilton’s purpose and business goals. On the Consumer and Commercial Communications team reporting to the Senior Director, Brand Communications, you will lead communications and public relations strategy and tactics that support and enhance the image of Hilton’s portfolio of Focused Service brands (Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Spark by Hilton) and All Suites brands (Embassy Suites by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton, LivSmart Studios by Hilton).

How We Will Support You

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

  • Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
  • Hilton Shares: Our employee stock purchase program (ESPP) – you can purchase Hilton shares at a 15 percent discount
  • Paid parental leave for eligible Team Members, including partners and adoptive parents
  • Mental health resources including free counseling through our Employee Assistance Program
  • Paid Time Off (PTO)
  • Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.

  • Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

How You Will Make An Impact

Your role is important and below are some of the fundamental job duties that make your work unique.

What Your Day-to-day Will Be Like

  • Lead global brand communications strategy for industry-leading brands across the Focused Service and All Suites categories
  • Deliver fully coordinated PR plans, in partnership with cross-functional teams, geared toward consumer, trade and business media, and internal audiences
  • Develop communications strategy around important brand initiatives and differentiators (e.g. Food & Beverage, design, growth)
  • Craft compelling story angles and content that incite coverage of Hilton’s Focused Service and All Suites brands

How You Will Collaborate With Others

  • You will serve as the primary contact for media inquiries/interviews with brand spokespeople
  • You will be a trusted advisor to brand leadership, and collaborate across the enterprise to ensure global alignment of communications planning and execution
  • You will develop and manage team members
  • You will manage and partner with the PR agency

What Deliverables You Will Take Ownership Of

  • You will collaborate closely with the Global Communications and Brand Marketing teams to develop integrated PR plans and implement, optimize, and measure the impact of the plans.

WHY YOU’LL BE A GREAT FIT

You Have These Minimum Qualifications

  • Ten (10) years of work experience in Communications, Public Relations, Media Relations or Journalism
  • Two (2) years of people leader experience
  • Travel up to 25% (if applicable)

It Would Be Useful If You Have

  • Experience in travel, hospitality or event marketing, and/or entertainment communications experience
  • Experience working in a large, global, corporate, and matrixed environment
  • Experience working at a public relations agency

 

Apply Now