Academy of Motion Picture Arts and Sciences
Reporting to the Senior Vice President, Marketing, the Director of Marketing will be responsible for managing all facets of the Academy Museum’s marketing initiatives and projects. Collaborating with creative, editorial, group sales, programming, communications, digital, and community and impact colleagues, you will be responsible for creating cohesive strategies and implementation tactics to drive general awareness and audience to the Academy Museum of Motion Pictures.
Duties and Responsibilities:
- Supervise colleagues responsible for creative collateral, group sales, audience data and analysis, social media, email, and newsletters.
- Oversee external vendors who provide audience analysis and evaluation of the museum and programming.
- Be responsible for organizing and maintaining the marketing budget and advise the SVP on appropriate and diversified spending towards initiatives and projects.
- Be a spokesperson on behalf of marketing priorities and projects to internal and external stakeholders.
- Attend meetings on behalf of the marketing department.
- Support marketing initiatives that drive towards increased ticket sales.
- Ensure a balance of marketing tactics drive towards national and international awareness in addition to local repeat audience visits.
- Strategize on partnerships and tourism.
- Continue to develop and build group sales goals and deliverables.
- Analyze data and adjust strategies in response to industry trends.
- Produce print and digital content to promote the Museum and maximize its reach.
- Ensure cohesion and consistency in the presentation of the Museum’s brand.
Qualifications and Requirements:
- A bachelor’s degree in marketing, communications, film studies, or related field.
- 7+ years of relevant marketing experience with proven leadership skills.
- Experience developing and implementing successful and effective marketing and plans.
- Ability to maximize coverage for the Museum in an innovative way.
- Strong working knowledge of media relations.
- Knowledge of direct mail, telemarketing, social media, video, and web design.
- Excellent negotiation, communication, and proofreading skills.
- Ability to handle multiple projects and operate effectively in a high-pressure environment.
- A commitment to diversity, equity, accessibility, and inclusion.
If hired, we require all employees to be vaccinated against COVID-19, unless a medical or religious accommodation is needed as determined on a case-by-case basis.
The expected base salary for this role is $100K. The actual base pay offered will be determined by factors such as experience, skills, training, location, certifications, education, and other factors permitted by law. Decisions will be made on a case-by-case basis.
Our Benefits:
- Comprehensive medical, dental, and vision.
- PTO and Sick Time
- 401(k)