Description
Perrill is an award-winning digital marketing agency that helps businesses grow through tailored digital marketing, development, and design solutions that drive successful business outcomes. We partner with organizations that are serious about performance and expect their marketing to deliver.
Our culture is grounded in four core values that define how we work and win:
Get Shit Done
We hold ourselves accountable to getting it done the right way
Intellectually Curious
We are thinkers who constantly look for the best solution
Positive Attitude
We show our clients and our coworkers that we are excited to be here
Walk Through Walls
We are committed to success and willing to knock down any obstacles that get in the way
We are looking for a Director of Marketing based in Minnetonka, MN with an in-office expectation of four days per week. This role requires 7+ years of experience, including proven success leading a marketing team and owning strategy within an agency or similar client-facing environment. This is not a step-up role. You have done this before. You know how to lead a team, drive strategy, and be accountable for results.
This role reports to the VP of Operations and plays a critical role in shaping the future of Perrill’s marketing services.
Role Overview
The Director of Marketing is responsible for leading the marketing and client services teams and setting the strategic direction for client success. This is a leadership role for someone who thrives on accountability, takes initiative, and knows how to translate business goals into marketing strategies that perform. You will lead, coach, and challenge the team while also stepping in on key accounts to ensure excellence.
What You’ll Do
- Own and lead marketing strategy across Perrill’s client portfolio, ensuring work aligns with client goals
- Lead and develop the marketing and client services teams setting clear expectations and holding team members accountable to performance and quality
- Ensure consistency and excellence in all marketing deliverables across services
- Act as a key leader within the organization, contributing to company strategy and advocating for continued growth of the marketing function
- Step into key accounts as a senior strategist, providing guidance on content, messaging, and campaign direction
- Accurately scope marketing retainers and website projects, supporting sales efforts with strategic insight and confidence
What Success Looks Like
- A marketing team that is aligned, accountable, and consistently delivering high-quality work
- Clear, measurable results that tie directly to client business objectives
- Strong collaboration across teams, with efficient processes and reliable delivery
- High client retention driven by trust, performance, and strategic leadership
- Continued growth and development of team members
Key Skills & Competencies
- Strategic Marketing Leadership: Deep expertise across digital marketing channels including SEO, GEO, Paid Media, Email/Marketing Automation, Content and Copywriting, and Social Media. Ability to connect strategy to business outcomes
- Ownership Mindset: Takes full responsibility for team performance, client results, and continuous improvement
- Analytical and Data-Driven: Uses data to inform decisions, evaluate performance, and guide strategy
- Problem Solving: Approaches challenges with curiosity, clarity, and a bias toward action
- Team Leadership and Development:
- Builds, coaches, and holds a high-performing team accountable
- Partners with department managers to maintain quality standards and scalable processes
- Manages team resources and utilization effectively
- Leads effective 1:1s and team meetings that drive clarity and results
- Executive Presence: Communicates with confidence, earns trust, and contributes meaningfully at the leadership level
Salary: $125,000 to $150,000, depending on experience
Benefits At Perrill
- A fun, team-oriented culture built on positive and winning teamwork
- Medical, dental, and vision benefits
- 401(k) with company matching
- Unlimited PTO
- Professional development opportunities