Director of Marketing

Job Category: Director of Marketing
Job Type: Full Time
Job Location: Huntsville - AL

Clearview Cancer Institute

The Director of Marketing is responsible for the planning, execution, and management of an online & print communications & marketing plan. This person will help develop and implement communication strategies through print and digital platforms and come with a strong knowledge of best practices in digital communications.

 

  • Foster strategic, targeted communications to build and expand relationships with the public and providers.
  • Assist with communications planning for corporate events and programs by sourcing venues, recommend and engaging catering, acquire supporting technology and coordinate and develop materials to execute a quality event.
  • Mange all social media platforms including creating content and digital ad placement.
  • Assist with PSAs to TV, radio, digital and print outlets.
  • Analyze market data to create strategic communication plans specific to clinic locations.
  • Compile, analyze and share digital channel performance data to optimize visibility and awareness.

Requirements Or Skills

  • Seven or more years of demonstrated professional experience within the communications field.
  • Excellent written and oral communication skills: interpersonal, print, electronic, web, and social media.
  • Experience with HTML and website software
  • Ability to build successful professional relationships.
  • Strong analytical thinking skills.
  • Knowledge of SEO/SEM best practices, ability to manage these areas is a plus.
  • Proficiency with Illustrator and video editing programs
  • B.A. Required, Masters preferred