Clearview Cancer Institute
The Director of Marketing is responsible for the planning, execution, and management of an online & print communications & marketing plan. This person will help develop and implement communication strategies through print and digital platforms and come with a strong knowledge of best practices in digital communications.
- Foster strategic, targeted communications to build and expand relationships with the public and providers.
- Assist with communications planning for corporate events and programs by sourcing venues, recommend and engaging catering, acquire supporting technology and coordinate and develop materials to execute a quality event.
- Mange all social media platforms including creating content and digital ad placement.
- Assist with PSAs to TV, radio, digital and print outlets.
- Analyze market data to create strategic communication plans specific to clinic locations.
- Compile, analyze and share digital channel performance data to optimize visibility and awareness.
Requirements Or Skills
- Seven or more years of demonstrated professional experience within the communications field.
- Excellent written and oral communication skills: interpersonal, print, electronic, web, and social media.
- Experience with HTML and website software
- Ability to build successful professional relationships.
- Strong analytical thinking skills.
- Knowledge of SEO/SEM best practices, ability to manage these areas is a plus.
- Proficiency with Illustrator and video editing programs
- B.A. Required, Masters preferred