rag & bone

From its origins in New York in 2002, rag & bone instantaneously distinguished itself by combining their British heritage with directional, modern design. Today, Marcus Wainwright and David Neville’s brand has become synonymous with innately wearable clothing that innovatively melds classic tailoring with an edgy yet understated New York aesthetic.

Inspired by a desire to create beautifully constructed clothes, with no formal fashion training, the expats immersed themselves in the time-honored techniques of supremely skilled, local manufacturers at some of the oldest factories in the country. The importance of quality, expert craftsmanship and attention to detail resonated deeply, informing rag & bone’s core philosophy.

With a downtown sensibility, signature clean silhouettes and an inherent integrity – each piece is impeccably crafted from the finest materials available and approached from a form and function design standpoint – rag & bone continuously redefines urban style.

Overview

The Manager will be responsible for managing email and SMS marketing campaigns, creating automated flows, analyzing marketing performance, generating leads, setting up marketing automation, and using Klaviyo email and sms marketing software to drive sales.

This role will work in collaboration with Marketing, Creative and the rest of the Digital team to support the end-to-end e-mail process including briefing, planning and execution.

Responsibilities:

• Collaborate with retention marketing team on monthly calendar and owned channel messages
• Own the e-mail briefing process in partnership with marketing and creative teams
• Assemble content deliverables from cross functional partners
• Create, schedule, QA and send marketing emails and SMS sends
• Track primary metric and develop benchmarks inclusive of revenue and engagement metrics
• Partner with digital team to execute on A/B testing strategies
• Work within marketing platforms to import, tag, and segment contacts
• Support strategies for behavioral e-mail and SMS programs inclusive of welcome series, post-purchase and re-engagement programs

Qualifications:

• • 3+ years of experience in retention, lifecycle, or CRM marketing, preferably in fashion, retail, or luxury brands
  • Proficient in Excel
  • Highly organized and skilled in time management
  • Team player with demonstrated ability to work cross-functionally
  • Strong communication skills
  • Ability to be a creative problem solver
• Experience with Klaviyo, or similar e-mail scheduling tool, preferred
• Salary is in a range of $80,000-$100,000 based on experience.

Rules we live by | Rules you live by

• Be a Good Human – Be original, be authentic. Stand for diversity, equitability & inclusivity
• Have No Fear – Innovate, solve problems
• Own Every Decision – Work together, get results
• Quality Matters – Not only with product but we see it in our people
• Make S&&t Happen – Be disciplined, be competitive

Benefits

• Paid Time Off
• Clothing Allowance
• Generous Employee Discount
• Paid Parental Leave
• Membership to Calm and access to other wellness benefits
• Medical, dental, vision and ancillary benefits
• 401k