A1 Garage Door Service

Are you obsessed with finding clever, unconventional ways to spark rapid, scalable growth? Do you thrive on experimentation and live for measurable results? We are seeking a highly creative, analytical, and relentless Growth Hacker to identify, implement, and scale non-traditional marketing strategies, with a special emphasis on viral and guerrilla marketing techniques. Your mission is to rapidly accelerate customer acquisition in a short period by designing ingenious experiments, analyzing the data, and doubling down on what works. This is a high-impact, hands-on role for someone who loves a challenge, moves fast, and wants to see their ideas create tangible, high-velocity growth.

• Note that this role requires to be on-site at our Phoenix Corporate Office.

This role is really for non-conventional, creative marketers. For those who take risks and create buzz in unexpected ways, primarily on social media, but not exclusively. Stealth or buzz, indoor/outdoor, seasonal and newsworthy, experiential etc.

Key Responsibilities:

• Unconventional Growth Ideation: Continuously brainstorm, research, and prioritize innovative, often low-cost, growth hacking ideas tailored for the home services market (e.g., referral program optimization, viral loops, community-based marketing, strategic partnerships, creative offline stunts).
• Viral Marketing Specialist: Design, launch, and optimize programs and features explicitly aimed at encouraging word-of-mouth referrals and organic customer sharing.
• Guerrilla Marketing Execution: Develop and execute imaginative, attention-grabbing guerrilla marketing campaigns and local stunts designed to generate significant buzz, PR, social sharing, and leads within our target communities.
• Rapid Experimentation & Testing: Design and run quick, iterative A/B tests and experiments across various channels (digital, offline, community, product) to validate growth hypotheses.
• Data Analysis & Optimization: Define key metrics for experiments, meticulously track performance, analyze results to understand drivers of growth (and failure), and use data to make rapid decisions on iterating, scaling, or stopping initiatives.
• Funnel Velocity: Analyze the customer acquisition and activation funnel to identify bottlenecks and implement creative solutions to increase conversion speed and volume.
• Cross-Functional Execution: Collaborate closely with Marketing, Sales, and Operations teams to launch and manage growth initiatives smoothly.
• Trend Spotting: Stay on the absolute cutting edge of growth hacking tactics, tools, viral trends, and behavioral psychology, bringing fresh ideas back to the team.

Qualifications & Experience:

• Proven Track Record: Demonstrable experience (please provide specific examples/case studies in your application!) executing successful growth hacking initiatives that resulted in significant and rapid customer acquisition or activation, particularly using viral or guerrilla tactics.
• Experimentation Expertise: Deep understanding of A/B testing methodologies, experiment design, and statistical significance.
• Analytical Skills: Strong ability to analyze data, draw actionable insights, and measure the ROI of unconventional campaigns. Proficiency with analytics tools is crucial.
• Creativity & Problem Solving: Ability to think far outside the box and devise innovative solutions to growth challenges.
• Channel Versatility: Experience testing and finding traction in non-traditional channels beyond standard SEM/Social Ads is highly desirable.
• Industry Context (Preferred): Experience in B2C marketing, especially local services, subscription models, or startups known for creative growth tactics, is a plus.
• Technical Aptitude (Preferred): Familiarity with marketing automation, landing page tools, basic web principles, or scraping tools can be advantageous.
• Education: Formal degree is less critical than demonstrated ability to drive growth. Show us what you’ve achieved.

Desired Attributes:

• Highly Creative & Unconventional: You see opportunities where others don’t.
• Experimental & Curious: You treat ideas as hypotheses to be tested. Comfortable with calculated risks and learning from failures.
• Data-Driven: You let results, not opinions, guide your decisions.
• Relentlessly Resourceful: You find clever ways to achieve big results, often with limited resources.
• Bias for Action & Speed: You execute quickly, learn, and iterate. You thrive in a fast-paced setting.
• Tenacious & Resilient: You don’t give up easily when tackling hard growth problems.
• Results-Obsessed: You are deeply motivated by hitting and exceeding growth targets.

Benefits and other cool stuff:

• Medical, dental, vision, 401K
• Paid Time Off
• Weekly Pay
• Internal Promotion opportunities
• Company swag