Marketing Communications Specialist

Job Type: Full Time
Job Location: Yuma - AZ

Gowan Company

Gowan Company is looking for a Marketing Communications Coordinator to assist with facilitation of marketing communications and promotions for sales teams and product managers.

Duties and Responsibilities:

  • Works with sales teams, Product Managers, and the design team (budget, plan, bookings) to facilitate various promotions and marketing initiatives including:
  • National print ads
  • Regional print ads
  • Radio ads
  • Digital ads
  • Sales One-Sheets (information bulletins)
  • Product trade show banners
  • Sweepstakes
  • Any product-specific ad-hoc requests
  • Management of product and department budgets for GUSA products as well as Gowan Communications (global) budget
  • Facilitate annual or bi-annual meetings with PMs to discuss product positioning, strategy, and plan (including budget) for upcoming projects.
  • Collaborate with a marketing specialist and design team to manage all projects, ensuring accurate; quality work is delivered on time and within budget
  • Tracking of campaign metrics to gauge effectiveness
  • Attend US and Canadian sales meetings and various industry events/meetings
  • Present on behalf of Communications and procure feedback from sales reps and product managers at various regional sales meetings

Required Skills / Attributes

  • Ability to work in a fast-paced environment and achieve essential deadlines without oversight
  • As well as the ability to work well within a team environment where collaboration is critical
  • Comfort with public speaking to audiences of all levels
  • Unmatched organizational skills
  • Compelling communication skills
  • Impeccable interpersonal / relationship-building skills – ability to work with a wide range of personality types
  • Solid work ethic

Education / Experience Required:

  • Bachelor’s degree in Communication, Project management, Marketing, or similar OR 5 years experience in Communications, Marketing, Project Management, or similar
  • Microsoft Office
  • Agriculture experience is a plus
  • Adobe Creative Suite experience a plus