Marketing Coordinator

Job Category: Marketing Coordinator
Job Type: Full Time
Job Location: US - Remote

HumanSignal

We’re looking for a talented Marketing Coordinator to join our team as one of our first marketing hires. In this position you’ll play a key role in helping a fast-growing AI startup build out a dynamic and efficient marketing machine.

 

As part of a diverse and experienced marketing team, you’ll have the opportunity to own or assist in a wide array of marketing and product marketing activities including content, social media, SEO, messaging and positioning, conversion rate optimization, and more. If you’re looking to join a veteran marketing team at a company with a strong product-led growth motion and a vibrant open source community, this could be the place for you!


What you’ll be doing:

You’ll be a key part of the marketing team, reporting to the Director of Marketing, where you’ll be working on a wide array of marketing activities and campaigns, including:

  • Managing the content calendar and owning the execution of content across a variety of channels including our blog, LinkedIn, Reddit, YouTube, etc., leaning on internal subject matter experts and external resources
  • Building and sending email and drip marketing campaigns
  • Optimizing content for search engines (SEO)
  • Reporting on web metrics and campaign performance to help drive and influence strategy
  • Assisting the other members of the Marketing team in executing on strategic campaigns and initiatives to drive awareness and conversion

What you’ll bring:

  • 2-3+ years experience working as a marketing specialist or coordinator.
  • Strong writing skills to help execute on content strategy and promotion, ranging from customer case studies, to partnering with subject matter experts on blog posts, to drafting drip email campaigns and LinkedIn posts to promote our content and product launches.
  • A bias for making data-driven decisions and a growth mindset to contribute to our team’s learnings and evolution.
  • Ability to execute efficiently against our marketing roadmap and content calendar, including the ability to prioritize and manage multiple projects at once.
  • Experience creating engaging social media posts and calendar. Some experience with SEO, paid digital advertising, and/or review sites like G2 or Capterra are a plus but not required.
  • Strong communication skills to coordinate internal and external teams across projects.
  • Passion for, or at least strong curiosity to learn about, AI and to deeply understand HumanSignal’s mission, products, and ecosystem.
  • Confident working in HubSpot (or experience with an equivalent platform) for list management, email campaign creation, and reporting/dashboard features.
  • Bonus: a working understanding of product-led growth frameworks and SaaS sales pipelines, as well as experience using AI tools and workflows to support marketing initiatives.

What your first few months will look like:

Within 1 month, you’ll:

  • Get up to speed on HumanSignal’s greater mission and strategy.
  • Develop a strong understanding of Marketing’s systems, workflows, and programs.
  • Start working through our existing content strategy and helping execute on items in flight while helping to prepare upcoming content pieces.
  • Start getting familiar with our Marketing channels and getting involved in our SEO, paid search, and social media marketing efforts.

Within 2 months, you’ll:

  • Be a major contributor to our Marketing program execution, including taking on more ownership of key marketing channels and strategies.
  • Integrate with the greater HumanSignal organization where you’ll be helping with product launches, thought leadership, and supporting the Sales and Customer Success teams.

Within 3 months, you’ll:

  • Be fully up to speed and in charge of your assigned channels and responsibilities. You’ll be helping to guide our strategy and execution across all our marketing channels and taking a strong hand in executing our demand generation and go-to-market strategies.
  • Handle all our content marketing across all our content channels and mediums, fully owning the production, reporting, and performance of those channels.

 

At HumanSignal we pay based on regional compensation market rate ranges across the globe. We are hiring for this role across North and South America as well as Europe. For US based candidates our base cash compensation for this role is targeted at $75,000 to $95,000 USD. This range is provided by market data and are in good faith. The final offer details are determined by several factors including candidate experience, expertise, as well as applicable industry knowledge and may vary from the pay ranges listed above.