Ticketmaster
We’re fans who help fans everywhere get into the live events they love. A proud division of Live Nation Entertainment, Ticketmaster has changed the way the world connects with their favorite artists, teams, and shows, and we continue to shape innovation every day. We’re not just selling tickets (though we do that better than anyone else), we’re enriching lives one amazing experience at a time. And we think that’s pretty amazing.
THE JOB
This role will support the business by helping with the daily management of clients within Ticketmaster’s Arts and Broadway vertical. Additionally, this role will be responsible for, but not limited to: helping to grow Broadway on Ticketmaster platform, managing incoming client requests for marketing support, scheduling emails to the Ticketmaster database, supporting the execution of digital media campaigns (e.g., programmatic, social or SEM campaigns), cultivating new clients, and so on. This individual must have the ability to successfully operate in an incredibly fast-paced, deadline-driven environment with multiple ongoing assignments, and unplanned assignments and interruptions from both internal and external stakeholders.
What You Will Be Doing
- Establish and maintain an organizational system to track requests/needs of Marketing Managers and clients to ensure no opportunities or deadlines are missed.
- Execute tactical marketing initiatives utilizing Ticketmaster’s internal tools or routing requests to appropriate internal teams.
- Host conference calls /zoom meetings to present Ticketmaster’s Suite of Marketing Assets to new clients/new contacts.
- Establish and maintain strong relationships with internal teams and peers.
- Report results on marketing tactics when available.
- In partnership with other MOCs, take on responsibility for monitoring and replying to requests from select clients. Requests may include marketing asset and reporting tools education, ability to outline strong marketing recommendations based on specific client needs, address client questions and concerns in a timely manner, etc.
- Keep current on industry knowledge by participating in educational opportunities, reading trade publications.
- Serve as, in some cases, the principal liaison with clients.
WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)
- BA/BS in Marketing or a related field.
- Be Data driven, with deep understanding of advertising performance metrics
- Proven experience working effectively with cross-functional teams and all levels of management
- Understanding and interest in arts/Broadway industry marketing
- Strong Excel skills, as well as experience with analyzing datasets with at least one BI tool.
- Ability to work in a fast-paced environment and adapt to changes
- Ability to lead multiple projects with exceptional attention to detail
- Exceptional communication skills; both written and verbal
- Exceptional organizational and prioritization skills
- Minimum of two years’ experience in similar role within the digital media industry is preferred.
- Ability to think independently and be resourceful in problem solving.
- Strong competence in Microsoft Office products—Word, Excel, PowerPoint and Outlook.
- Familiarity with content management systems, graphic web design tools and image manipulation tools is a plus.