Mölnlycke Health Care

As Marketing Manager Incision Care, you’ll provide marketing strategy and tools to the company’s sales force in order to increase market share and profitability, and expand into new market segments.

You’ll be responsible for product-life-cycle management and realization of financial targets. As a Marketing Manager, you’ll develop and implement marketing and selling strategies for new and existing brands / products, as well as provide brand input for development and implementation of advertising, promotion, and public relations campaigns by outside agencies. You’ll coordinate exhibit booth and plan convention schedules based on target markets.

The Marketing Manager assists in training the sales force on new and existing brand / product lines, participates / leads product development projects, and develops relationships with potential product suppliers / manufacturers and key opinion leaders (KOLs). Responsibilities include conducting analysis relating to product licenses or acquisition opportunities, championing new product development, and performing all the market and economic analysis related to new product development and / or modification to existing products. You’ll prepare marketing plans, business reviews, budgets and forecasts

Location: Atlanta Norcross

What you’ll do

• Initiate and consolidate marketing strategies and implement an annual marketing plan
• Execute the marketing strategy together with your team and the sales teams
• Understand and further develop a long term business vision
• Define and develop the product strategy
• Analyse and develop business opportunities, pricing, communication mix, sales promotional tools and marketing activities
• Conduct training to the Sales & Marketing Team
• Use internal and external digital tools to provide solutions to our customers’ problems
• Integrate products and services to underline and build on our market leading solutions
• Coach and guide a team of product managers across the region
• Enhance the positive image of the marketing team through ownership, agility, teamwork and professionalism
• We’ll give you the challenges, skills and support to advance your career.
  
  

What you’ll get

• Annual bonus in addition to your monthly salary and attractive benefits
• A dynamic team in an innovative global company
• Open, friendly and ever-changing work environment where you will get space for your ideas and are encouraged to take challenges and grow
• Careful and comprehensive induction
• Active field presence and regular customer visits
• The opportunity to help make patients’ life better
  
  

What you’ll need

• Bachelor degree in Economics, Business, or Marketing from accredited college / university; MBA preferred
• 3-5 years healthcare experience including in [1] depth knowledge of marketing strategies, brand management, forecasting techniques, and profit and loss (P&L) analysis
• Proven marketing track record in the health care industry
• Good communication, presentation, and interpersonal skills
• Track record in enabling, educating and aligning sales teams to the marketing strategy
• Analytical mindset, communication of updates on key performance indicators
• Well versed in coordinating multiple complex projects within time and budgets
• Client-oriented with commercial mindset and able to provide solutions