Marketing Manager

Job Category: Digital Marketing Manager
Job Type: Full Time
Job Location: United States

EO Charging

We’re the UK’s and Europe’s leader in providing fleet charging and infrastructure solutions for electric cars, vans, buses and trucks. With a commitment to providing turnkey solutions for fleets, and world class hardware and software to support, EO is positioned for continued dramatic growth in providing energy autonomy for businesses around the world.

 

From design to deployment, our fleet solution includes everything a business or government needs to electrify its vehicle fleet at scale and at pace. Our turnkey charging solution is specifically designed to accelerate the electrification of any return-to-depot or return-to-home fleet at any stage of fleet electrification.

 

We’re a young but highly ambitious company that already counts the likes of Amazon, DHL, Sainsbury’s, Tesco and Go-Ahead as its customers. With over 80,000 charging stations sold across 30+ countries, we have the experience and confidence of fleet and individual customers in diverse applications.

 

Over the past couple of years, we have achieved monumental success and now gaining recognition for our achievements. We ranked 30th on Deloitte’s 2022 Fast 50 list of the fastest growing technology companies in the UK and have ranked in the top 50 in the Financial Times’ FT1000 list for two years running – great achievements.

 

We are now expanding our operations into the US and looking for a Marketing Manager to support the success of EO in the US!

 

This role is a stand alone role (for now) and would have to be creative and resourceful without managing a team or a big budget.

 

About the Role:

 

MUST HAVE FLEET/EV EXPERIENCE

 

As the B2B Marketing Manager, you’ll play a key role in driving brand awareness, develop and execute strategic B2B marketing campaigns to achieve our ambitious growth goals within the EV space.

 

Responsibilities:

 

Brand Awareness:

  • Develop and implement a comprehensive brand awareness strategy for the company’s fleet electrification solutions within the target B2B market.
  • Manage and execute thought leadership initiatives to establish the company as a leading expert in the EV industry.
  • Oversee public relations efforts to secure positive media coverage and industry recognition for the company’s EV offerings.

Campaign Performance and Optimization:

  • Track and measure marketing performance using key metrics for EV-related campaigns and report on progress regularly.
  • Stay abreast of industry trends and best practices in EV marketing to optimize campaign effectiveness.

Content Strategy and Management:

  • Manage and develop content marketing strategy for fleet electrification solutions (e.g., white papers, case studies, blog posts).
  • Develop high-quality content that educates, engages, and converts target audiences in the EV industry.

Partnerships and Relationships:

  • Build strong relationships with key partners and industry influencers within the EV space to expand brand reach and generate new business opportunities for EV solutions.

Budget Management:

  • Manage the marketing budget for EV-related campaigns, allocating resources effectively to maximize return on investment (ROI).
  • Develop and present marketing budget proposals aligned with business objectives.

About You:

  • A seasoned B2B marketing professional with 5+ years of experience in developing and executing successful marketing campaigns.
  • Strong analytical and problem-solving skills, with the ability to translate data insights into actionable marketing strategies.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
  • Experience developing and managing marketing budgets.
  • A passion for cleantech and a strong understanding of the electric vehicle (EV) industry with experience in fleet electrification preferred.
  • A proactive and results-oriented individual with a can-do attitude.
  • Excellent writing and editing skills.

Benefits 

  • 25 days PTO + Xmas shutdown + Public Holidays
  • 401K
  • health insurance
  • dental insurance
  • vision
  • EAP
  • life insurance
  • enhanced maternity/paternity leave
  • EO charger discount

 

Apply Now