Marketing Manager

Job Category: Digital Marketing Manager
Job Type: Full Time
Job Location: Sunrise - FL

HCA Healthcare

Do you have the career opportunities as a(an) Marketing Manager you want with your current employer? We have an exciting opportunity for you to join HealthTrust Workforce Solutions which is part of the nation’s leading provider of healthcare services, HCA Healthcare.

Benefits

HealthTrust Workforce Solutions, offers a total rewards package that supports the health, life, career and retirement of our colleagues. The available plans and programs include:

  • Comprehensive medical coverage that covers many common services at no cost or for a low copay. Plans include prescription drug and behavioral health coverage as well as free telemedicine services and free AirMed medical transportation.
  • Additional options for dental and vision benefits, life and disability coverage, flexible spending accounts, supplemental health protection plans (accident, critical illness, hospital indemnity), auto and home insurance, identity theft protection, legal counseling, long-term care coverage, moving assistance, pet insurance and more.
  • Free counseling services and resources for emotional, physical and financial wellbeing
  • 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service)
  • Employee Stock Purchase Plan with 10% off HCA Healthcare stock
  • Family support through fertility and family building benefits with Progyny and adoption assistance.
  • Referral services for child, elder and pet care, home and auto repair, event planning and more
  • Consumer discounts through Abenity and Consumer Discounts
  • Retirement readiness, rollover assistance services and preferred banking partnerships
  • Education assistance (tuition, student loan, certification support, dependent scholarships)
  • Colleague recognition program
  • Time Away From Work Program (paid time off, paid family leave, long- and short-term disability coverage and leaves of absence)
  • Employee Health Assistance Fund that offers free employee-only coverage to full-time and part-time colleagues based on income.

Learn More About Employee Benefits

Note: Eligibility for benefits may vary by location.

Our teams are a committed, caring group of colleagues. Do you want to work as a(an) Marketing Manager where your passion for creating positive patient interactions are valued? If you are dedicated to caring for the well-being of others, this could be your next opportunity. We want your knowledge and expertise!

Job Summary And Qualifications

JOB TITLE –Marketing Manager

GENERAL SUMMARY OF DUTIES -We are seeking a creative and detail-oriented Senior Brand Coordinator to join our marketing team. The Senior Brand Coordinator will play a crucial role in ensuring the consistent representation of our brand across all marketing channels and touchpoints and facilitating brand initiatives from a broader scale. This position requires a passion for branding, exceptional organizational skills, and the ability to collaborate with cross-functional teams. If you are a brand enthusiast with a knack for maintaining brand integrity, we want to hear from you.

SUPERVISOR –VP of Marketing

SUPERVISES–None

Essential Functions Include But Are Not Limited To:

  • Campaign Management: Assist in developing, executing, tracking and analyzing marketing campaigns across all marketing channels (traditional, organic, paid, referral, social, etc.) while maintaining marketing best practices and brand guidelines.
  • Team Collaboration: Serve as team lead and initial source of escalation for in-office counterparts. Work directly with marketing leadership to plan strategies and confidently engagement with company leadership on initiatives.
  • Content Management: Contribute to the idea generation and creation of content, including blogs, social media, thought leadership, etc. while taking ownership of the project management aspects of getting the content created while working with writers, designers, leadership, teammates and internal and external vendors.
  • Market Research: Conduct research on industry trends, competitive analysis, and customer insights to create campaigns and brand strategies to ensure our brand is best-in-market.
  • Brand Audits: Monitor and audit brand touchpoints to identify any inconsistencies and areas for improvement. Propose and implement corrective actions in collaboration with other team members as needed.
  • Reporting: Track and report on the effectiveness of all campaigns and branding initiatives. Provide ROI, insights and recommendations for effectiveness of campaigns and improvement based on data analysis.
  • Collaboration: Collaborate with cross-functional teams, including recruitment and department leaders, IT, project management, external vendor partners, and other members of the marketing department, to ensure brand efforts align with overall marketing strategies and business needs. Communicate brand guidelines and expectations to internal and external stakeholders as needed.

KNOWLEDGE, SKILLS, & ABILITIES –This position requires the following minimal requirements:

  • Proven experience in campaigns, brand coordination and content management or a similar role
  • Strong understanding of campaign planning and execution
  • Proficiency in presentation preparation in Power Point, Canva, and other design software tools (Adobe Creative Suite)
  • Excellent written and verbal communication skills
  • Highly organized with strong project management abilities
  • Ability to multitask and meet deadlines in a fast-paced environment
  • Creative thinking and problem-solving skills
  • Attention to detail and passionate about campaign and brand management
  • Knowledge of healthcare and/or staffing is a plus

EDUCATION –Bachelor’s degree in Marketing, Advertising, Business, or a related field

EXPERIENCE –3 To-4 Years Of Related Experience Required

PHYSICAL DEMANDS/WORKING CONDITIONS 

  • Exert up to 20lbs of force occasionally, and/or up to 10lbs. frequently and/or constantly.
  • Requires prolonged sitting, some walking, standing, repetitive tasks/motions and stretching.
  • Requires clarity of vision, eye-hand-foot coordination and manual dexterity sufficient to operate a keyboard, photocopier, telephone, and other office equipment.
  • Requires the perceiving the nature of sounds at normal speaking levels with or without correction; ability to receive detailed information through oral communication, and to make the discriminations in sound.
  • Requires normal eyesight to record, prepare and communicate appropriate reports.
  • Requires dexterity to type.

What Qualifications You Will Need:

Occasional/ Intermittent Required

4 Years Experience Required Years Of Experience

Are you looking for a healthcare career that offers opportunities for personal and professional growth? Look no further than HealthTrust Workforce Solutions. At HealthTrust, we believe that healthcare is all about people – those who provide it and those who receive it. As a wholly-owned subsidiary of HCA Healthcare and a preferred partner to thousands of top-performing hospitals, we are the largest managed services provider in the healthcare industry. With over 28,000 professionals placed in healthcare roles each year, we take pride in expanding skill sets, broadening career horizons, providing economic stability, and cultivating personal growth. Join us and pave the way for a fulfilling healthcare career.

HCA Healthcare has been recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute more than ten times. In recent years, HCA Healthcare spent an estimated $3.7 billion in costs for the delivery of charitable care, uninsured discounts, and other uncompensated expenses.

 

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