SideRamp

SideRamp allows professionals to engage with part-time opportunities in the gig economy, offering a centralized platform that manages high-quality, flexible side gigs. We focus on connecting our users to various freelance and part-time work—from discovering opportunities to streamlining the application process.

We are seeking a Marketing Manager to join the team at our client’s company, an industrial services provider specializing in equipment and field crews — they are expanding their white labeled e-commerce offerings and looking for someone with a background in B2B SaaS.

Responsibilities:

• Develop Marketing Strategies: Create and implement marketing plans to drive awareness and generate leads.
• Manage Online Presence: Oversee website content, social media accounts, and email campaigns.
• Conduct Market Research: Analyze industry trends and competitors to identify opportunities for growth.
• Collaborate with Sales Team: Support sales efforts with effective marketing materials and campaigns.
• Track and Analyze Results: Monitor key performance indicators and adjust strategies as needed.

Requirements:

• Proven Experience: Demonstrated success in developing and executing marketing strategies in the SaaS space.
• Digital Marketing Skills: Proficiency in SEO, SEM, social media advertising, and email marketing.
• Analytical Mindset: Ability to interpret data and make informed decisions based on metrics.
• Strong Communication: Excellent written and verbal communication skills.
• Creative Thinker: Ability to devise innovative marketing campaigns to drive engagement.