EōS Fitness is bold, upbeat, and motivating. Not only in our fitness routines, but in our work environment as well. Like our members, our employees know how to rise to a challenge and handle it head on. EōS Fitness’ Core Purpose is to create loyal, lifelong fans and exercise practitioners. To achieve this purpose, our Core Values are: Take Personal Responsibility, Be Optimistic & Have Fun, Learn & Grow, Be A Team Player, and Fight Hard To Win.
Core Purpose: To create loyal, lifelong fans and exercise practitioners.
Sound like you? We’re in search of a talented Marketing Manager, Lifecycle & Digital to join our Marketing Department. Reporting to our Director of Marketing, Lifecycle, this position is based out of Addison/Farmers Branch, TX (across the street from the Galleria Mall) and would join a team to support 225+ gym locations that are currently open or coming soon across nationwide. The position is a hybrid full-time, Monday thru Friday, with Mondays and Fridays being in-office days and Tue-Thu as optional to work from home or be in the office.
If you have a passion for health, fitness and marketing, and you enjoy working in a fast-paced, challenging environment, we’d love to get to know you!
Responsibilities
- Support and execute lifecycle campaigns using dynamic segmentation, personalization, and automated workflows to deliver timely, relevant customer experiences.
- Lead end‑to‑end email, SMS, and push execution, including drafting, QA, audience targeting, and deployment to ensure accuracy, compliance and brand consistency.
- Build and optimize automated customer journeys in Klaviyo platforms, improving conversion, activation and long-term loyalty.
- Analyze performance across channels, using Google Analytics and platform-level reporting to assess campaign effectiveness and identify opportunities for optimization.
- Define and track lifecycle KPIs, producing clear reporting and actionable insights that guide continuous improvement and inform broader marketing strategy.
- Drive a structured A/B and multivariate testing program, experimenting with subject lines, send times, creative and cadence to maximize engagement and revenue.
- Collaborate cross‑functionally with Marketing, Digital, Communications, Creative, Sales, and Customer Service teams to align lifecycle initiatives with business goals and ensure cohesive messaging.
- Support department-wide initiatives, contributing to ROI reporting, campaign planning, and the development of new lifecycle programs and customer touchpoints.
We’re Looking For a Candidate That Has
- 4+ years of relevant digital experience.
- Bachelor’s degree in Business, Advertising, Marketing or related field.
- Experience building reports in Excel; proficiency in all Microsoft Office tools on a PC. MUST have strong Excel proficiency and strong proficiency with Outlook.
- Experience with an email marketing automation/logic-based workflows software like Klaviyo.
- Ability to manage own calendar in Outlook, ensuring deadlines for all marketing tasks/initiatives are met.
- Strong ability to multi-task and switch gears suddenly and very strong attention to detail.
- Strong verbal and written communication skills.
- Passion for the fitness industry.
- While this is an incredibly tight-knit and collaborative organization, it is imperative to be able to problem solve independently and with limited direction when needed.
- Great sense of humor, upbeat attitude and exceptional interpersonal skills.
#FM123
Benefits And Perks
- A highly energetic and collaborative team.
- A management team that cares about your professional development.
- Free membership for you and plus one family member.
- Discounted Personal Training, and merchandise – including supplements.
- Employee referral program.
- Daily Pay offered – access your funds before payday.
- Competitive pay plus vacation, holiday, and sick pay.*
- Group Health, dental, vision, Supplemental Life, and Employee Assistant Program are offered!*
- 401(k) + Company matching!*
- Personal education growth options with Sophia Learning.
- Based on eligibility of tenure and full-time vs. part-time employment.