Marketing Specialist

Job Category: Digital Marketing Specialist
Job Type: Full Time
Job Location: United States

bioMérieux

Leads in the coordination of marketing efforts related to products without assistance, only elevating the most complex tasks to management. This includes executing on the development and implementation of marketing plans, programs, and events. The Marketing Coordinator works closely with Product Managers to help deliver on their brand plan objectives.

Primary Duties

Executes:

  • Marketing and sales programs.
  • Executional support for promotional events including all logistics and planning.
  • Databases for tracking and trending programs and events including lead conversion, sales cycle, budget reconciliation, and other metrics.
  • Sales & Marketing materials inventory, tracking, and shipments.
  • Consulting agreements, vendor contracts, and speaker engagements.
  • Logistical aspect of post-marketing studies.
  • All aspects of tradeshow exhibitions.

Additional responsibilities include working with little to no assistance to:

  • Support Product and Marketing Managers with execution of marketing strategy and tactics in support of business and brand objectives.
  • Assist with product launches, marketing campaigns, and reporting metrics.
  • Assist with regular field staff communication and customer support.

Serves as a key liaison interfacing and collaborating with Sales, MARCOM, Customer Support, Legal, Quality Assurance and other external partners.

Training And Education

  • Bachelor’s degree in Marketing/Business Administration or a related field, or equivalent professional working experience in lieu of a Bachelor’s degree (4 years of administrative or coordinator support).

Experience

  • 1-2 years of administrative or coordinator support

Knowledge, Skills, And Abilities

  • Knowledge of SalesForce.com and Domo is preferred.
  • Must be team-oriented and possess a proactive attitude.
  • Ability to work independently under minimal supervision.
  • Proficient with Microsoft Office (PowerPoint, Word, and Excel).
  • Experience with regulated products and understanding of clinical diagnostics.
  • Problem solving and decision-making skills.
  • Exceptional oral and written communication skills.
  • Excellent organizational and project management skills.
  • Detail-oriented work ethic.
  • Experience with and ability to meet deadlines.

 

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