Paradigm

Paradigm is a software company transforming the way that the residential, construction & building product industries operate across the globe. We are looking for a Marketing Specialist to be part of revolutionizing these industries.

What You Will Do:

• You will be the point of contact for internal clients. You will collaborate with them to understand their needs/challenges, target audiences, value propositions, messaging, timelines, and goals.
• You will then prescribe, plan, and execute marketing activities tailored to their needs – including, but not limited to, ads, emails, case studies, landing pages, sell sheets, social media posts, presentations, and mailers.
• You will take ownership of marketing projects – setting clear expectations with internal clients, communicating updates, coordinating approvals, and reporting out results.
• You will create project plans, collaborate with teammates and other resources to establish timelines, and drive timely completion of projects to meet (or beat) established deadlines.
• You will record project details in our project tracking system, write channel-optimized marketing copy, perform (or coordinate) graphic design & layout, and publish/distribute (or coordinate publishing/distribution) marketing deliverables.

What You Need to Succeed:

• You will have 4+ Years of experience in Marketing. Ideally in a B2B environment.
• You have a bachelor’s degree in business, Marketing, or related field.
• You will have a project management mindset. If you have experience with project management technologies that is a plus!
• You are extremely motivated and a self-starter; we move fast, and this role needs to be action-oriented.
• You will need to be proactive in searching out information, solutions, answers and providing updates to teammates and stakeholders.
• You will have excellent marketing copywriting and editing skills.
• You will have experience with ESP, CRM, and CMS platforms.
• You are an expert problem-solver, applying critical thought to maximize efficiency and achieve optimized results.
• You must have experience planning and executing marketing campaigns from start to finish.
• You have a track record of strong communication and collaboration abilities.
• You have the ability to plan, organize & prioritize multiple projects & maintain tight deadlines.