Supermicro
Supermicro® is a Top Tier provider of advanced server, storage, and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing company among the Silicon Valley Top 50 technology firms. Our unprecedented global expansion has provided us with the opportunity to offer a large number of new positions to the technology community. We seek talented, passionate, and committed engineers, technologists, and business leaders to join us.
Job Summary
We are looking for a candidate with a creative mindset who can generate ideas and alternates between creating concise social media and ad copy content along with long format versions. The successful applicant will be part of a growing team of creatives, producing content across various mediums including digital, social, email, videos, and search.
Apart from content generation, we are also looking for a content syndication specialist to join our marketing team, who can identify lead generation opportunities.
Essential Duties And Responsibilities
- Prior experience updating content or working with a digital publisher
- Develop compelling and persuasive copy for various email campaigns that aligns with the brand’s voice and marketing objectives.
- Excellent writing, editing, and research skills.
- Excellent organization and time management skills, with the ability to manage multiple projects simultaneously.
- Design and execute lead generation campaigns through web partners that potentially turn into qualified leads.
- Collaborate with internal stakeholders to get the content out on time.
- Performance Analysis: Monitor and analyze the performance of syndicated content to understand its impact and effectiveness. Use these insights to optimize future content syndication strategies
- Manage lead management tool.
- Identify new lead generation opportunities and launch relationships with new publishers.
- Strong ability to interpret and share data effectively and professionally when presenting to stakeholders.
- Experience and skills managing internal and external resources to complete projects against strict deadlines and budget requirements
- Ability to think strategically in targeting technical audiences while considering both data driven insights as well as behavioral tendencies.
- Advanced knowledge of HubSpot marketing automation software required
- Own email marketing campaigns including strategy, implementation, automation processes, measurement, and optimization of targeted marketing programs
- Manage HubSpot Marketing automation platform, supporting as the internal subject matter expert, including admin configuration, user management, and create of system processes.
Qualifications
- 3-5 years of marketing content experience
- Bachelor’s degree in Marketing, Communications, or a related field.
- Technical degree required.
- Data driven and highly analytical; able to continually evolve and improve using data to develop content.
- Prior experience managing social media and knowledge of social media platforms, best practices, and reporting
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving skills: Ability to turn complex concepts into persuasive copy.
- Analytic and extremely detail oriented
- B2B Marketing Knowledge: Understand how to communicate with a professional audience
- Self-Starter: Independent, able to manage multiple projects and deadlines