Marketing Specialist

Job Type: Full Time
Job Location: Austin - TX

Q2

Why Join Q2?

Q2 is a leading provider of digital banking and lending solutions to banks, credit unions, alternative finance companies, and fintechs in the U.S. and internationally. Our mission is simple: build strong and diverse communities through innovative financial technology—and we do that by empowering our people to help create success for our customers.

What Makes Q2 Special?

Being as passionate about our people as we are about our mission. We celebrate our employees in many ways, including our “Circle of Awesomeness” award ceremony and day of employee celebration among others! We invest in the growth and development of our team members through ongoing learning opportunities, mentorship programs, internal mobility, and meaningful leadership relationships. We also know that nothing builds trust and collaboration like having fun. We hold an annual Dodgeball for Charity event at our Q2 Stadium in Austin, inviting other local companies to play, and community organizations we support to raise money and awareness together.

The Job At-A-Glance

Q2 is seeking a Marketing Operations Specialist to work with our Marketing Operations team and marketing tech stack.
The Marketing Operations Specialist will help optimize, troubleshoot, and manage our tech stack, with a primary focus on Marketing Automation and Salesforce campaign setup and management. The ideal candidate for this role is technical and business-savvy, with interests in both marketing and data, and has good communication skills. We are seeking a forward-thinking individual with a curiosity to learn and stay current in the marketing industry.

A Typical Day

  • A key priority of this role is to own, maintain and drive efficient, effective, and scalable Marketing Automation solutions for the marketing and sales teams utilizing Marketo and SFDC.
  • Will be a contributor and owner to the optimization, execution, and measurement of marketing automation, account-based marketing, and CRM solutions.
  • Collaborate with fellow marketers, sales professionals, business analysts and marketing leaders to ensure marketing execution meets desired outcomes and needs.
  • Lead within the marketing technology team to build, QA, and support marketing campaign needs.
  • Take guidance from our analyst to ensure proper implementation of tracking and the schema used for reporting & visualizations.
  • Partner with senior roles to lead and provide systems and processes that enable organizational learning and insights for improved customer intelligence and messaging.
  • Curiosity and willingness to ensure data is securely & effectively collected, managed, and shared across marketing and sales team systems.
  • Ensure all security, availability, confidentiality, privacy policies, and internal controls are complied with.
  • Gather and refine business requirements based on technical needs for marketing software purchases and partnerships

Bring Your Passion, Do What You Love. Here’s What We’re Looking For:

  • Typically requires a Bachelor’s Degree in Marketing and a Minimum of 2 years of related experience
  • Experience with B2B marketing with a preference for B2B SaaS experience, preferred
  • Marketo Certified Professional is a must.
  • Good technical skills, creativity, analytical abilities, and communication skills
  • Intermediate knowledge of marketing principles, strategies, and theories
  • Intermediate knowledge in marketing automation platforms, managing functions including supporting forms and landing pages, creating nurturing streams, progressive profiling, and lead scoring
  • Intermediate knowledge in Salesforce, specifically lead routing rules and processes, and campaign setup and management
  • Must be an energetic self-starter who works well independently and in a team setting

This position requires fluent written and oral communication in English.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Health & Wellness

  • Hybrid Work Opportunities
  • Flexible Time Off
  • Career Development & Mentoring Programs
  • Health & Wellness Benefits, including competitive health insurance offerings and generous paid parental leave for eligible new parents
  • Community Volunteering & Company Philanthropy Programs
  • Employee Peer Recognition Programs – “You Earned it”