Media and Communications Specialist

Job Category: Digital Marketing Specialist
Job Type: Full Time
Job Location: Schofield - WI

Greenheck Group

Ready to join a global leader in air movement and ventilation? At Greenheck Group, joining our team means more than just starting a job, it’s joining an award-winning culture prioritizing your growth and development.

Our unwavering commitment in supporting our team members both personally and professionally has earned us national recognition time and time again. As an innovative, environmentally responsible manufacturer of commercial HVAC systems, Greenheck Group designs and manufactures industry-leading air movement and ventilation solutions through our family of trusted brands. Our products are found in commercial, institutional, and industrial facilities worldwide, from schools and hospitals to factories and stadiums. Since 1947, we’ve proudly invested in our people and our communities, fostering innovation, leadership, and opportunity at every level. We are more than products, we are a team of inspired people doing extraordinary things.

YOUR OPPORTUNITY

As a Media and Communications Specialist, you will lead the development and execution of strategic advertising campaigns and integrated communications initiatives. This role is critical in building awareness, engaging key audiences, and driving marketing objectives across digital, print, and media channels. You will also be responsible for leading and executing the sales network communication plans for Greenheck Group brands.

What You’ll Be Doing

Public Relations & Media Relations

  • Develop and maintain a proactive PR strategy aligned with company goals.
  • Build and nurture relationships with journalists, media outlets, influencers, and key stakeholders.
  • Prepare press releases, media kits, talking points, and Q&As.
  • Coordinate all contracts, insertion orders, material specifications, and materials with publications
  • Plan, develop, and manage multi-channel advertising campaigns that align with company goals and target audiences.
  • Collaborate with internal stakeholders and creative agencies to produce compelling advertising materials (print, digital, broadcast, and out-of-home).
  • Manage media buying including negotiating best contract rates and placement strategies to ensure efficient spend and ROI.
  • Monitor and report on campaign effectiveness, optimizing for performance.
  • Oversee the creation promotional ad content in collaboration with marketing managers
  • Track media coverage and provide reporting to leadership
  • Develop social media calendar in collaboration with marketing managers and oversee the execution of social media communications
  • Manage editorial calendars for PR and communications, ensuring timely delivery and alignment with campaigns.

Corporate Brand Communications

  • Design and implement comprehensive communication strategies to support organizational initiatives, product launches, and other relevant external messaging.
  • Align messaging across all communication channels to ensure clarity, consistency, and brand integrity.
  • Collaborate with marketing managers to align external communications with brand and campaign messaging.
  • Lead the development and dissemination of company messaging across platforms.
  • Collaborate with leadership to shape and identify communication needs and opportunities.

What You Should Have

  • 4-6 years of relevant work experience in marketing, public relations, communications, or social media required.
  • 4 Year / bachelor’s degree required
  • Strong media relations skills
  • Proficiency in PR and social media management tools.
  • Strong leadership, project management and interpersonal skills.
  • Requires excellent proof-reading, written and oral communication skills
  • Requires excellent people, problem solving, and consensus building skills
  • Ability to manage multiple competing priorities in a fast-paced, constantly changing environment with high attention to detail
  • Ability to grasp complex technical concepts and communicate them to a technical audience
  • Minimal travel is required

Compensation & Benefits

Greenheck Group takes pride in providing competitive total compensation along with a comprehensive benefits package as part of our total rewards program.  The compensation for this role includes base salary along with the opportunity to earn additional variable compensation based on achieving specific performance metrics. The starting base pay range for this position is $92,389-$114,128 and may vary based on factors such as job-related knowledge, skills, experience, and performance.

Benefits

With best-in-class benefits, you can be the best you, and together, we can be the best in the industry. Visit our Perks & Benefits page for more information on these offerings:

  • Health & Family Support
  • Financial Security
  • Learning & Development
  • Rewards & Recognition
  • Wellbeing & Mental Health
  • Work-Life Balance
  • Fun Perks
Apply Now