Cisco

We seek a dynamic Product Marketing Manager (PMM) to lead our firewall product line. As the PMM for Firewall Solutions, you will be the driving force behind the product strategy and go-to-market execution for our suite of firewall technologies. You will play a pivotal role in defining the product’s voice and ensuring its competitive positioning and growth in the cybersecurity market.

Key responsibilities:

Develop product positioning and messaging informed by user research, market insights, and product understanding.
Create compelling content (e.g., messaging and positioning artifacts, webpages, blogs, videos) and demonstrate thought leadership articulating the value of Cisco Network Security solutions to drive awareness and demand.
Drive the development of customer case studies with support from the larger marketing organization.
Prepare sales enablement materials (e.g., for sales playbooks) that enable sellers to qualify and close opportunities.
Present to sellers, customers and analysts regularly via webinars and at tradeshows.
Provide leadership as part of a cross-functional team focused on product campaigns and launches.
Work closely with product management, technical marketing engineering, research, and sales to understand market problems deeply.
Conduct market research and competitive analysis in collaboration with our technical marketing team.
Who You’ll Work With
This role requires close collaboration with Sales, the Partner Marketing organization, Distribution, Product Management, Technical Marketing Engineering, Customer Experience, and fellow Marketing colleagues to devise, implement, and maintain a marketing strategy that aligns with our objectives for Cloud Network Security.

Who You Are

Bachelor’s +8 years or master’s +6 years of security experience. MBA a plus.
Outstanding verbal and written communication skills.
Strong knowledge of network/cloud security and firewall solutions.
Demonstrated product marketing abilities that drive forward adoption and market momentum.

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