Social Media Specialist

Job Category: Social Media Marketing
Job Type: Full Time
Job Location: Memphis - TN

University of Memphis

Posting Number SAECC4330 Advertised Title Social Media Specialist Campus Location Main Campus (Memphis, TN) Position Number 024203 Category Staff (Hourly/Monthly) Department Marketing and Communications Minimum Position Qualifications

Bachelor’s degree and two years of relevant experience. An equivalent combination of education, training, and experience may be substituted for the degree requirement.

Applicants must be authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

Special Conditions Work Schedule

Monday – Friday

8:00 a.m. – 4:30 p.m.

Will require work beyond normal schedule including some evening and weekend hours due to events.

Posting Date 09/03/2025 Closing Date 09/19/2025 Open Until Screening Begins Hiring Range $52,000 – $55,000 per year Full-Time/Part-Time Full-Time: Benefits Eligible Working Conditions

While performing the duties of this job, the employee is regularly required to sit; use hands to handle, or feel; and talk or hear. The employee frequently is required to walk. The employee is occasionally required to stand; reach with hands and arms; and stoop, kneel, or crouch. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision.

Additional Working Conditions Special Instructions to Applicants

All applications must be submitted online at workforum.memphis.edu.Applicants must complete all applicable sections of the online application to be considered for a position. Please upload a cover letter, resume, and reference list after completing your application, if required by the system. Required work experience is based on full time hours. Part time work experience will be prorated as listed.Candidates who are called for an interview must notify the Department of Human Resources in writing of any reasonable accommodation needed prior to the date of the interview.

Is this posting for UofM employees only? No Positions Supervised Knowledge, Skills, and Abilities

  • Preferred two years of professional experience managing social media channels and creating short-form and long-form video content.
  • Proficiency editing with Adobe Creative Suite products (Premiere Pro, After Effects, Photoshop, InDesign) and similar tools including Capcut, Canva and in-app social editing tools.
  • Subject matter expert on social media trends and platform-native content creation, prioritizing video creation on Instagram, YouTube and TikTok.
  • Strong visual eye and understanding of composition (lighting, angles, negative space, photo clarity/depth of frame)
  • Experience creating GIFS and animation preferred.
  • Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.
  • Excellent communication skills and ability to collaborate across diverse teams.
  • Flexibility to work evenings and weekends as needed.

Additional Position Information

Applicants should include a digital portfolio of work samples.

Benefits of Employment (Applies to full-time, non-police employees only)

Job Duties

Duties & Responsibilities

Content Creation & Storytelling

  • Develop impactful social-first content that captures and conveys the University’s story
  • Edit photos and videos using advanced multimedia software as well as phone editing apps and in-app social media editing tools
  • Pivot quickly to create and deploy content in response to trends, real-time events and institutional priorities
  • Ensure content aligns with University brand standards, accessibility guidelines and design best practices
  • Coordinate and facilitate photo and video shoots to support content creation needs
  • Proactively source content ideas and monitor campus calendar to support timely and strategic content planning
  • Perform other duties as assigned to support the goals of the department

Social Media Management

  • Stay up to date on social media trends, emerging platforms and algorithm changes and recommend timely adjustments to strategies
  • Monitor social media metrics, analyze performance and make data-backed creative recommendations to optimize content and strategy
  • Manage online communities by monitoring conversations, responding to comments and messages, and fostering meaningful engagement

Event Support

  • Assist with on-campus and off-campus events by capturing live content and supporting production as needed.

Additional Duties

  • Perform other duties as assigned to support the goals of the department, including serving as support for marketing photography and videography needs.

Supplemental Questions

Required fields are indicated with an asterisk (*).

  •  Will you now or in the future require sponsorship for employment visa status (e.g., H-1B visa status)?
    • Yes
    • No

Applicant Documents

Required Documents

  • Resume

Optional Documents

  • Cover Letter
  • Other Document 1
  • Other Document 2
  • Other Document 3
  • References List
Apply Now