Trade Marketing Specialist

Job Category: Digital Marketing Specialist
Job Type: Full Time
Job Location: Costa Mesa - CA

Fisher & Paykel Appliances

We’re seeking a detail-oriented, process-driven Trade Marketing Specialist to join our dynamic Costa Mesa team. In this pivotal role, you’ll be the engine that ensures our marketing campaigns and initiatives run seamlessly—from planning through execution. If you thrive in a fast-paced retail and trade environment, love organizing moving parts, and excel at keeping projects on track, this role is for you. This role reports to the Retail Channel Marketing Manager.

What You’ll Do

Operations & Project Management

  • Manage marketing systems and tools, including asset platforms, vendor relationships, and dashboards
  • Oversee logistics for campaign deployment, promotions, and point-of-sale materials
  • Support dealer and designer events, ensuring flawless execution
  • Drive process improvements, including AI tool integration

Planning & Execution

  • Coordinate account plans and promotional activities
  • Manage shared trade budgets and develop creative asset briefs
  • Collaborate cross-functionally to deliver new product go-to-market initiatives, merchandising, and event materials

Data & Insights

  • Maintain sales, campaign, and promotion metrics
  • Conduct account audits to ensure a consistent and premium brand experience
  • Compile actionable insights from data to guide marketing strategies

Communication & Collaboration

  • Act as the bridge between product, sales, and marketing teams
  • Keep stakeholders informed with quarterly project updates
  • Enable key dealers with high-quality brand print and digital assets

Required Qualifications

What We’re Looking For

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 1–3 years’ experience in marketing operations or a similar role
  • Strong organizational and project management skills with cross-functional experience
  • Proficiency in tools like Excel, PowerPoint, LucidBoard, and asset management systems
  • Excellent written and verbal communication skills
  • Experience managing external vendor relationships
  • A proactive, solutions-focused mindset and strong accountability
  • Passion for process-building, logistics, and turning ideas into tangible results
  • Team player with a collaborative spirit and eagerness to learn

Preferred Qualifications

  • Experience in marketing, sales operations, project management, or business development
  • Background in a luxury, premium, or high-growth environment (appliance or home design industry preferred)
  • Familiarity with tools such as PowerBI, PIM systems, and Adobe Creative Suite (InDesign)

Other Details

  • Travel: 5–10% travel required for dealer visits, events, and training sessions
  • Culture Fit: We value curiosity, creativity, and operational excellence. As a brand ambassador, you’ll bring our story to life, support our sales and product teams, and deliver solutions that elevate our partners’ experience.

Our Benefits at a Glance

In addition to providing competitive medical, dental vision, life, and disability insurance, we offer:

  • 401K with company match
  • Competitive Employer HSA Contribution
  • Pet Perks
  • Paid Vacation/Time Off: We believe that your time off is important, which is why all US employees accrue 20 days of paid vacation starting year 1. We also offer 12 company holidays per year.
  • Parental Leave: Becoming a new parent is a full-time job. Our new policy offers all our people 26 weeks’ paid leave for the primary caregiver, a flexible return to work with reduced hours at full pay, as well as two weeks of paid leave for partners to spend time with their growing families.
  • Wellness Initiatives such as our Fuel Up Fridays, a company-paid subscription to Calm, No-Meeting Fridays, and personalized healthcare support for your wellness journey.
  • Leadership and Career Development programs
  • Exclusive Employee discounts on all F&P products
  • Role-specific Company Bonus

The base salary range for this position is $75,000 – $85,000. This range is a guideline and may not reflect your exact offer. Factors considered when extending an offer include (but are not limited to) education, experience, relevant skills, internal equity, and alignment with market data

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