Vice President, Product Marketing

Job Category: Product Marketing Manager
Job Type: Full Time
Job Location: Greenwood Village - CO

Nextworld®

Nextworld, named #1 “Best Place to Work” in 2020, 2021, 2022, and 2023 by the Denver Business Journal, is a high-growth software development company based in the Denver Tech Center is seeking a Vice President, Product Marketing.

Nextworld builds a forward-thinking, no-code, cloud-based development and runtime platform with robust capabilities for enterprise applications.

Will be responsible for developing and executing Nextworld’s product marketing strategy, ensuring the successful launch and promotion of our products and positioning them effectively to maximize customer engagement and revenue growth.

This role requires a leader with a deep understanding of the Low/No-Code Development Platforms, the ability to collaborate cross-functionally, and a proven track record in product marketing leadership.

Key Responsibilities:

  • Go-to-Market Strategy: Develops and executes the go-to-market strategy for platform product launches, including new modules and updates.
  • Positioning and Messaging: Defines software positioning, messaging, and value propositions to resonate with target customers, emphasizing efficiency, scalability, and ROI.
  • Market Research: Conducts market research to understand customer personas, industry-specific needs, competitive landscape and positioning within the market. Works with Product Management to get this done.
  • Sales Enablement: Provides the sales team with the necessary tools, training, and information to effectively sell, including demo scripts, case studies, and battlecards.
  • Content Creation: Works with marketing to create tailored marketing collateral, to include datasheets, case studies, whitepapers, and presentations highlighting the

Software’s Capabilities And Benefits.

  • Demand Generation: Works with marketing to drive awareness and generate leads, through campaigns, webinars, events, and digital marketing.

Requirements

Qualifications

  • Bachelor’s degree in marketing, business, or a related field (MBA preferred).
  • 10+ years of experience in product marketing, with a strong background in SaaS Platforms or ERP.
  • Proven track record of successfully launching and scaling SaaS products in the market.
  • Strong leadership skills with the ability to build, inspire, and manage a team.
  • Excellent verbal and written communication skills, with a talent for crafting compelling product narratives.
  • Highly analytical mindset with the ability to interpret data, draw insights, and optimize strategies accordingly.
  • Demonstrated ability to work cross-functionally and collaborate effectively with sales, product, and engineering teams.
  • Experience with modern marketing and sales tools, CRM systems, and analytics platforms.

Preferred Qualifications:

  • Technical proficiency using low/no-code platform tools to build, develop, or extend software.

Annual Salary Range: $150K – $200K per year

About The Team

We build the no-code enterprise application platform (a.k.a. “EAP”) that is used by Nextworld’s customers and partners to create and run enterprise-grade business solutions. We have a knack for abstracting complex technical concepts into no-code facilities that are straightforward to use. The Platform allows for the development and execution of involved, integrated business applications — complete with workflow, business logic, eventing, external callouts, notifications, various user experiences, artificial intelligence, and more. Examples of applications suites built on the Platform are enterprise financials, sales, inventory, manufacturing, and real estate.

To see more of the product, including the Platform, and many application suites built on it go to https://www.nextw.com/.

Benefits Of This Role

  • Eligible for discretionary bonus program
  • Participation in Nextworld’s Flexible Vacation Time (FVT) program
  • Hybrid work schedule
  • Eligible for discretionary employee equity program
  • Competitive benefits plan for Medical, Dental & Vision
  • 401(k) Plan with employer match
  • Health Savings Account
  • Life Insurance
  • $50 monthly food credits for onsite market

Position located in Greenwood Village, CO. Nextworld’s hybrid model has co-location in-office days on Tuesdays, Wednesdays, and Thursdays.

EQUAL EMPLOYMENT OPPORTUNITY: Nextworld is an equal-opportunity employer committed to inclusion and diversity in the workplace. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws, national origin, disability, veteran status, or other legally protected characteristics.

Nextworld participates in the E-Verify program. Learn more about the E-Verify program. https://www.e-verify.gov/

Nextworld is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Nextworld makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Salary Description

Annual Salary Range: $150K – $200K

 

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