Word of Mouth Marketing is the single most powerful marketing tool, after all.
Although you don’t have complete control over it, you can still run various small, low-cost experiments to help your customers spread the word about your company and offerings.
This is what my wife and I spent our free time doing 9 years ago on this day (July 18, 2014).
I wore holes in 3 pairs of jeans writing 2000+ ads just like this on the streets of Boston. Marketing budget was $200 in chalk.
It worked.
We got 2,000 customers first year and $500k of revenue.
“The secret to marketing success is no secret at all: word of mouth is all that matters” – Seth Godin