Who needs to think like a marketer in an organization

  • CEO must think like a marketer.
  • CTO must think like a marketer.
  • CMO must think like a marketer.
  • Product Manager must think like a marketer.
  • Software Engineer must think like a marketer.
  • Software Designer must think like a marketer.
  • Sales Professional must think like a marketer.
  • CS Team must think like a marketer.
  • CX Team must think like a marketer.
  • HR Professional must think like a marketer.
  • Operations Manager must think like a marketer.
  • Project Manager must think like a marketer.

Why should everyone think like a marketer?

 

Marketing is too important to be left solely to the marketing team. Every role plays a crucial part in helping the organization deliver on the promises made to its customers.

 

The core job of a marketer is to truly care about customers, and that’s what every function should do rather than just completing tasks and moving on.