Credit: Steve Mouzon
What One Simple Thing This Local Restaurant Does to Stay Top of Mind
A couple had dinner at a restaurant and enjoyed a great meal.
At the end of the visit, the restaurant handed them a postcard and invited them to write a message to someone, along with the recipient’s address. The restaurant promised to mail it for them.
They wrote two postcards — one to themselves.
Weeks later, a postcard arrived in the mail.
They had completely forgotten about it.
The surprise instantly brought the restaurant back to the top of their minds, making them far more likely to visit again.
The second recipient will also receive a postcard and discover the restaurant in a memorable way.
While many businesses focus only on social media, this restaurant stands out by using traditional mail through India Post.
Sometimes the most memorable marketing isn’t digital — it’s thoughtful
