Everyone talks about “great products.”
Nobody talks about distribution.
The iPhone wasn’t the first smartphone.
Coke wasn’t the best-tasting drink.
Facebook wasn’t the first social network.
They just owned distribution.
You can have the best funnel, the sexiest design, the most optimized offer…
But if you don’t have distribution, you don’t have a business.
Stop obsessing over perfection.
Start obsessing over getting eyeballs.
Charles Floate
CEO, ParasiteSEO.com
