It’s never too late to learn marketing.

After getting hit by Google’s algorithm changes, many content creators and entrepreneurs have started relearning the basics of marketing.

Before the algorithm shifts, most didn’t prioritize email marketing — a risky move given how volatile the content business can be. Also content creators hadn’t done any form of social media marketing or run social ads.

Now, they’ve come to accept a hard truth: change is permanent.

Today, they’re actively exploring every marketing channel to grow their content businesses. Most importantly, they’ve realized the true impact of great domain names.

Before the hit, they relied heavily on SEO skills and dismissed investing in premium domains even though such domains can multiply value many times over.

Now, they think like antifragile marketers: embracing experiments, mistakes, risks, and failures as opportunities to grow stronger.

This mindset is crucial in the long run for their business growth, rather than relying on any one channel to drive revenue.

It’s never too late to learn marketing.