Marketing is the only profession where, even if you don’t know what you’re doing, simply tinkering with your product based on assumptions about your customers can still take you a long way.
Here’s what 21st Century greatest thinker says about “Tinkering”
“The knowledge we get by tinkering, via trial and error, experience, and the workings of time, in other words, contact with the earth, is vastly superior to that obtained through reasoning, something self-serving institutions have been very busy hiding from us.
The process of discovery (or innovation, or technological progress) itself depends on antifragile tinkering, aggressive risk bearing rather than formal education.”