Are you even a marketer if you haven’t been punched by the market at least 50 times?
“Even if you think you can crack it, the truth will still land a few blows.”
That’s okay and that’s natural.
Nobody has cracked marketing.
- Speculation,
- Suggestions,
- Knowledge (Data)
- Opinions, and
- Questions are the fuel to keep going anyway.
“The cost of being wrong is less than the cost of doing nothing.” – Seth Godin