Product Marketing Manager

So, what’s the role all about? As a Senior Product Marketing Manager within NiCE’s Agentic AI line of business, you will take ownership of shaping how our analytics solution is positioned, communicated, and brought to market. You will work closely with Product and Marketing teams to define compelling narratives, drive go to market strategies, and ensure consistent, high impact messaging across all channels.

This role operates at the intersection of strategy and execution, requiring strong collaboration across multiple product teams and adjacent functions. You will play a key role in aligning stakeholders, influencing roadmap discussions, and strengthening Product Marketing’s strategic voice within the organization.

You have an AI first mindset that thrives on solving challenges in new, creative ways. It is critical to apply this skill to storytelling that can distill sophisticated technology in new solutions and/or features into a clear and simple value proposition and to optimize workflows to maximize quality and efficiency.

Success in this role means delivering clear, differentiated messaging, enabling revenue teams, and driving measurable market impact in a fast-evolving AI landscape. How will you make an impact? · Define and execute marketing plans for the analytics solutions including positioning, messaging, launches, and asset strategy

· Partner closely with Product teams to ensure early and continuous alignment on roadmap, value propositions, and go to market strategy

· Drive cross functional initiatives with Analyst Relations, Competitive Intelligence, PR, Sales Enablement, and Evangelism to ensure consistent narratives and coordinated market impact

· Develop clear, compelling messaging frameworks that differentiate products and resonate with target audiences

· Create and elevate high quality assets including presentations, thought leadership, launch materials, sales enablement content, one pagers, and website copy

· Apply an AI first approach to product storytelling and internal workflows to improve efficiency and output quality

· Strengthen Product Marketing’s role as a strategic partner by influencing decisions and aligning diverse stakeholder priorities

· Continuously evolve Product Marketing processes, tools, and ways of working to operate effectively in a complex environment

· Balance strategic thinking with hands on execution to deliver high quality outputs that drive business results Have you got what it takes? · Define and execute marketing plans for the analytics solutions including positioning, messaging, launches, and asset strategy

· Partner closely with Product teams to ensure early and continuous alignment on roadmap, value propositions, and go to market strategy

· Drive cross functional initiatives with Analyst Relations, Competitive Intelligence, PR, Sales Enablement, and Evangelism to ensure consistent narratives and coordinated market impact

· Develop clear, compelling messaging frameworks that differentiate products and resonate with target audiences

· Create and elevate high quality assets including presentations, thought leadership, launch materials, sales enablement content, one pagers, and website copy

· Apply an AI first approach to product storytelling and internal workflows to improve efficiency and output quality

· Strengthen Product Marketing’s role as a strategic partner by influencing decisions and aligning diverse stakeholder priorities

· Continuously evolve Product Marketing processes, tools, and ways of working to operate effectively in a complex environment

· Balance strategic thinking with hands on execution to deliver high quality outputs that drive business results What’s in it for you? Join an innovative, fast growing organization at the forefront of AI, where you will have the opportunity to shape how cutting edge products are brought to market. You will work alongside high performing teams in a collaborative and dynamic environment, with strong opportunities for growth and impact.

If you are passionate about product marketing, AI innovation, and driving meaningful business outcomes, this could be your next big opportunity at NiCE. Enjoy NICE-FLEX! At NICE, we work according to the NICE-FLEX hybrid model, which enables maximum flexibility: 2 days working from the office and 3 days of remote work, each week. Naturally, office days focus on face-to-face meetings, where teamwork and collaborative thinking generate innovation, new ideas, and a vibrant, interactive atmosphere.

AboutCognigy

NiCE Cognigy delivers AI that works—fast, human, and enterprise-ready. As the leading AI-first CX platform built for real-world scale, we combine Generative and Conversational AI through orchestration, tools, and enterprise systems to power Agentic AI. Backed by global CX leader NiCE, we empower brands with AI Agents that redefine customer experiences and achieve measurable ROI—instantly, across every channel and in 100+ languages.

Requisition ID: 11748

Reporting into: Sr. Product Marketing Team Manager